Apple is hiring a
Mobile Monetization Engagement Retention Manager

Summary

The job involves developing and executing strategies to boost subscriptions, user engagement, and long-term retention for mobile applications, with a special emphasis on the translation segment. The candidate should have experience in mobile marketing, knowledge of iOS ad monetization, and excellent communication skills.

Requirements

• Bachelor's degree in a related field or equivalent work experience
• 2+ years of hands-on experience in mobile/online marketing (either demand- or supply-side) with good knowledge of the industry landscape
• Extensive knowledge of iOS ad monetization, engagement, and retention tech, tools, and systems from an operational and strategic level
• Deep understanding of digital advertising, in-app purchases, and subscription models
• Excellent written and verbal communication skills in English, with a strong ability to explain complex technical concepts in simple terms
• Strong problem-solving and analytical skills, with a proven ability to troubleshoot technical issues and provide effective solutions
• Having a testing mindset with the ability to make data-driven/informed decisions and recommendations
• Passionate about ad monetization, performance marketing, and industry trends
• Strong collaboration and teamwork skills, and ability to work with cross-functional teams

Responsibilities

• Develop and execute comprehensive monetization strategies tailored to our mobile apps
• Utilize advanced analytics tools to closely monitor user behavior, identifying key trends and patterns to inform strategy adjustments, and optimize monetization efforts
• Implement and manage engagement strategies, including personalized push notifications, in-app messages, aimed at boosting user activity and engagement
• Develop, refine, and oversee effective retention strategies, employing techniques like user segmentation, and personalized content to reduce churn rates and increase user lifetime value
• Conduct thorough market research and competitive analysis to stay ahead of industry trends
• Collaborate with product development, marketing, design, and customer support teams to ensure a cohesive approach to user experience and monetization strategy
• Regularly perform tests on various aspects such as pricing models, trial length, paywalls, and user interfaces to continuously improve effectiveness
• Regularly report on key metrics related to monetization, engagement, and retention, providing insights and recommendations

Benefits

• Fully remote, results-driven work style that enhances productivity and quality, providing excellent work-life balance
• Great opportunities to connect with our international team through coffee calls, team meetings, and hackathons
• Proven startup with significant ambitions
• Flexible work environment, 100% remote
• Apple hardware environment
• Air Stipend 3000 USD/year, paid over 12 monthly installments (so you can cover health insurance, home office, learning, wellness, etc)
• USD200.00 Annual Meet a Team Member Stipend
• Air Academy
• Flexible PTO
• Annual get-together