Post Creative Strategist

Summary

Join VaynerMedia as a temporary resident for three months with the potential to go full-time immediately following. The position involves ongoing monitoring of brand social channels, analyzing trends, and engaging in conversations. Requirements include a high school or college degree, interest in environmentalism and sustainability, and experience working across various social platforms.

Requirements

• High School or College degree with a passion for learning and research
• A keen interest in environmentalism and sustainability, beauty/skincare, esports, pro-sports, cars, beer or music
• Consider oneself a Social Media “know it all” and has experience working across a variety of social platforms: Facebook, Twitter, Instagram, TikTok, Pinterest, etc
• Can combine creativity and analytics with the ability to convert into a story
• Innate curiosity and ability to adapt + be flexible, whether with new tools, platforms, processes, etc
• Any experience using the following social listening tools a plus but not mandatory
• Brandwatch/Crimson Hexagon
• X Pro
• Any experience putting together presentations in written form using google slides
• Strong writing and verbal skills

Responsibilities

• Ongoing monitoring of brand social channels & relevant online conversations looking for highest impact opportunities to engage (including proactive identification of conversations & communities strategically and creatively relevant for the brand)
• Continuous active listening on brands currently tracking every follower interaction: comments, responses, DM’s
• Analyze brand and cultural trends for consideration of creative team
• Bring insight on a subject-matter and specific subculture
• Willing to go beyond basic tracking to analyzing and drawing hypothesis, including providing a daily digest of observations + recommendations
• Use third party tools to manage brand’s pages
• Follow proper escalation systems, as needed, for fans with negative feedback
• Seek opportunities to insert the brand in social conversation, whether around relevant trending topics/news or engaging with social influencers/celebrities/other brands