Creative Content Strategist

Power Digital Marketing
Summary
Join Power Digital, a tech-enabled growth firm, as an independent contractor to support creative strategists in bringing content ideas to life. You will play a key operational and ideation role, working across multiple accounts and divisions. Responsibilities include translating pitch decks into actionable briefs, writing scripts for UGC creators, evaluating video submissions, selecting clips, and assisting with performance-based optimizations. This role requires familiarity with paid social ad strategy, proficiency in various tools (Figma, Google Docs, Asana, Motion), and strong attention to detail. The ideal candidate is passionate about digital storytelling and eager to grow within creative strategy. This is a per-project position requiring proficiency in spoken and written English and a willingness to work in US time zones.
Requirements
- Familiarity with paid social ad strategy and Ads Manager basics
- Comfortable with occasionally pulling creative reports in Motion
- Comfortable using tools such as Figma, Google Docs, Asana, and Motion
- Knowledge of how creative ladders up to brand strategy and KPIs
- Understands Meta and TikTok creative trends
- Comfortable with writing scripts
- Strong attention to detail and ability to juggle multiple deadlines
- Passion for digital storytelling and a desire to grow within creative strategy
- Meet weekly projection (30 tasks/week)
- Zero (0) Avoidable Errors
- Zero (0) Late Submission
- Deliver high quality strategy work in the early phases of ideation
- Delivering project phase completion (design) on time, within the projected timeline
- Utilize modern trends, techniques, and strategies to provide the best possible product for our clients
Responsibilities
- Support Creative Strategists with day-to-day tasks across various brands and creative types: User Generated Content, Brand Campaigns, Brand Videos, Digital Banners Etc
- Translate pitch decks and concept slides into actionable creative briefs for designers and editors using Power Digitalβs standard process in Figma and Google Docs
- Write and adapt scripts for UGC creators based on finalized concepts
- Assist with UGC content development, contributing to content creator selection, copywriting support and occasionally content ideas
- Evaluate UGC video submissions to ensure alignment with the creative brief and provide detailed feedback or reshoot guidance when needed
- Select UGC clips and brief editors to align with the original UGC concept and brand messaging
- Assist in interpreting creative KPIs and pulling light insights to inform performance-based optimizations
- Apply a basic understanding of Meta and TikTok A/B ad testing to creative ideation and script adjustments
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