Programmatic Manager

Summary

Join Jump 450, a high-growth digital performance marketing agency, as a Programmatic Media Specialist. You will be responsible for strategizing and executing programmatic media campaigns across various platforms, serving as the in-house expert. This role requires leading client relationships, providing strategic recommendations, and ensuring outstanding campaign performance. You will analyze data, optimize campaigns, and prepare reports. A Bachelor's degree in Marketing and 3+ years of programmatic experience are required. Jump 450 offers a lucrative compensation model, a remote-friendly work environment, and a comprehensive benefits package.

Requirements

• Bachelor's degree in Marketing or related major
• 3+ years of performance marketing experience in programmatic

Responsibilities

• Strategize and execute programmatic media campaigns across various platforms for clients
• Serve as the day-to-day subject matter expert (SME) for programmatic for clients, providing strategic recommendations, analysis, and reporting
• Target customers and create compelling and engaging ads with the creative team
• Assist in the development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Communicate campaign performance to clients and create a clear road-map for the future using real-time data dashboards and reporting tools
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests
• Communicate with clients on all elements of the campaign, including planning, performance, and project status
• Prepare reports and present results to clients and management in a way that secures alignment and recommends action
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives
• Build effective relationships with clients
• Gather data on consumer, competitor, and market conditions

Preferred Qualifications

• The Trade Desk and DV360 experience
• Proficient in all programmatic tactics: Display, Native, Video, OTT/CTV, and Digital Out-of-Home
• Highly knowledgeable with top programmatic ad platforms, automation tools (bidding and targeting), Google Analytics, and other media buying and creative testing tools
• Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs
• Experience in maintaining and growing large spending accounts with significant optimizations and budgets
• Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables
• Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
• Ability to work in a fast-paced environment while managing time effectively

Benefits

• Medical, Prescription, Dental, & Vision Insurance Benefits
• Life and Accident Insurance Plans
• Short and Long Term Disability Plans
• Employee Assistance Programs
• Family Forming Plans
• Cigna Secure Travel
• Health Savings Account (HDS)
• Health Care Flexible Spending Account (FSA)
• Limited Purpose FSA
• Dependent Care FSA
• Access to MetLife Legal Plan Services
• 401k Match Plans
• Commuter Transportation Benefits
• Access to Virtual Health Services such as Telaheath, 2nd.md and Headspace
• Paid Holidays
• Flexible / Numerous PTO Days
• Volunteer Days
• Free Company Lunches
• Half-Day Fridays All Year (Not Just in the Summer!)
• New MacBook Pros and Additional Monitor on Your First Day
• Communal Meeting Rooms and Standing Workstations are Available in our NY Office
• Company Events & Happy Hours
• 10 Week Paid Parental Leave
• Tuition Reimbursement Of Up To $5,000
• Remote work