Remote Senior Art Director, Consumer Marketing

Logo of Reddit

Reddit

💵 $140k-$197k
📍Remote - United States

Job highlights

Summary

Join OrangeRed, Reddit's special ops team for branding, as a collaborative product marketer to lead creative vision and strategy for product releases and updates.

Requirements

  • Expertise in bringing ideas to life using creative software and other tools (Adobe Photoshop, Illustrator, After Effects, Figma, etc.)
  • Demonstrate a deep understanding of Reddit's platform, culture, and current trends, with strong knowledge of how Reddit's product features and communities function
  • Translate complex strategic approaches into easily digestible concepts for consumers
  • Proficiency in storyboarding, translating conceptual ideas into detailed creative assets
  • Excellent presentation skills with the ability to communicate creative ideas and strategies effectively to both internal and external stakeholders
  • Experience giving constructive feedback to agency partners and managing multiple creative projects simultaneously
  • Minimum 3+ years of experience in a creative agency and/or in-house creative, with a focus on product marketing
  • A portfolio showcasing innovative product marketing campaigns and creative strategy across various areas
  • Prior experience working within a tech or a digital product environment

Responsibilities

  • Collaborative Product Marketing: Work hand-in-hand with the product and marketing teams to craft compelling narratives and visuals that promote new product features and updates for both consumers and moderators
  • Extend the Brand: Lead the creative vision and strategy for product releases and updates, ensuring consistent brand messaging and visual identity across campaigns
  • Campaign Strategy: Lead the creative direction for campaigns promoting Reddit’s products and additional offerings in close collaboration with copywriters and strategic thinkers to create compelling, brand-aligned campaigns
  • Cross-Functional Leadership: Collaborate with agency partners and cross-functional teams to manage the creative process from ideation to execution, providing clear feedback to ensure creative excellence
  • Presentations and Storyboards: Lead presentations to stakeholders, developing storyboards that clearly articulate the creative vision and strategy

Benefits

  • Medical, dental, and vision insurance
  • 401(k) program with employer match
  • Generous time off for vacation
  • Parental leave

Job description

Reddit is a community of communities. It’s built on shared interests, passion, and trust and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 82M+ daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit redditinc.com.

Location:

Remote - United States

Our team

Transforming Reddit into an iconic brand takes work. Reddit has thousands of communities that are part of one big community, each focused on their own interests and needs.

OrangeRed is special ops for all things branding at Reddit. That includes depictions and applications of our logo, trademarks, colors, brand voice, Reddit’s mascot Snoo, and more. Our team is adaptable, self-reliant, and able to operate in a variety of environments and relationships, from building campaigns to advising teams or approving external creative for brand appropriateness.

Key Responsibilities

  • Collaborative Product Marketing: Work hand-in-hand with the product and marketing teams to craft compelling narratives and visuals that promote new product features and updates for both consumers and moderators.
  • Extend the Brand: Lead the creative vision and strategy for product releases and updates, ensuring consistent brand messaging and visual identity across campaigns.
  • Campaign Strategy: Lead the creative direction for campaigns promoting Reddit’s products and additional offerings in close collaboration with copywriters and strategic thinkers to create compelling, brand-aligned campaigns.
  • Cross-Functional Leadership: Collaborate with agency partners and cross-functional teams to manage the creative process from ideation to execution, providing clear feedback to ensure creative excellence.
  • Presentations and Storyboards: Lead presentations to stakeholders, developing storyboards that clearly articulate the creative vision and strategy.

Key Requirements

  • Expertise in bringing ideas to life using creative software and other tools (Adobe Photoshop, Illustrator, After Effects, Figma, etc.).
  • Demonstrate a deep understanding of Reddit’s platform, culture, and current trends, with strong knowledge of how Reddit’s product features and communities function.
  • Translate complex strategic approaches into easily digestible concepts for consumers.
  • Proficiency in storyboarding, translating conceptual ideas into detailed creative assets.
  • Excellent presentation skills with the ability to communicate creative ideas and strategies effectively to both internal and external stakeholders.
  • Experience giving constructive feedback to agency partners and managing multiple creative projects simultaneously.
  • Minimum 3+ years of experience in a creative agency and/or in-house creative, with a focus on product marketing.
  • A portfolio showcasing innovative product marketing campaigns and creative strategy across various areas.
  • Prior experience working within a tech or a digital product environment.

Pay Transparency:

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.

To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The base pay range for this position is:

$140,800—$197,100 USD

Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve.  Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected] .

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