Retail Marketing Associate

Summary

Join our fast-growing health & wellness startup as a Retail Marketing Associate to drive wholesale and retail business growth, support marketing campaigns, and collaborate with cross-functional teams.

Requirements

• Bachelor’s Degree in Business Administration, Marketing or related field experience
• 2-4 years experience working with large retailers or wholesalers such as Sephora, Ulta, Sprouts, QVC, etc
• Experience working with a start-up/growth company preferred
• Strong understanding of retail marketing and merchandising
• Ability to manage multiple retailers simultaneously
• Ability to efficiently manage and prioritize multiple projects with cross-functional patterns internally and externally
• Meticulously detail-oriented and organized with strong follow-through
• Strong time management skills - executes with pace and possess a strong sense of urgency
• Ability to think strategically, conceptualize new ideas, initiate change and react in fast-paced environment
• Strong oral and written communication skills, as well as interpersonal capabilities with external partners and internal functional groups
• Strong analytical skills, quantitative analysis and budget management
• Ability to travel as needed
• Systems savvy; able to learn and navigate different systems quickly and efficiently with strong understanding of data integrity
• Natural problem solver with a positive attitude and strong time management capabilities
• Unquestionable ethics that drive leadership and behavior
• Passion for wellness community and herbal medicine and a vision on how to connect with consumers in ways that have never been done before

Responsibilities

• Support all marketing activities for multiple retail partners across in-store and digital channels
• Manage retailer product setup forms, systems, databases and ensure timely submission of documents; working with cross-functional team when necessary and managing communications with retail vendors
• Collaborate with Brand Marketing and Creative to fulfill all retailer creative needs including retail digital channel, online and offline merchandising, collateral, event materials, training materials, education etc, from brief to final delivery
• Maintain retailer marketing calendars for all retailers including developing retailer specific calendars to track launch dates and programs
• Own, and regularly update copy and product attributes on partners’ PDPs
• Manage the retail-specific content calendar and master asset library
• Manage the wholesale retail store directory and store locator updates on apothekary.co
• Write creative briefs & collaborate with internal teams throughout project lifetimes
• Work closely with the Brand and Creative team to submit briefs to vendors for all retailer marketing needs i.e. endcap displays, signage, collateral etc
• Contribute to visual merchandising standards and develop trade toolkits for POS assets such as fixtures and signage for retail partners
• Develop in-store events/training programs to promote associate learning and customer sell-through
• Support omnichannel marketing diligence, including consumer insights, visual merchandising best practices, etc
• Assist in managing retailers co-op and sampling budgets
• Submit all invoices and POs promptly to A/P
• Track and manage all incoming costs to keep budgets updated
• Identity and escalate budget irregularities and overages to the senior team
• Work with PR and Social on digital support for retail partners
• Work with CFO and Finance to develop seasonal and long-term retailer-specific strategies, plan and execute successful product launches & always on marketing campaigns

Benefits

• $60,000 - 70,000 annually, plus bonus
• Comprehensive health, dental and vision plans
• Monthly paid Mental Health Days in addition to PTO
• Monthly Apothékary product stipend