Senior Creative Specialist

Canva
Summary
Join Canva's International Marketing Group as a Senior Creative Specialist to shape Canva's presence in Mexico. This 6-month, full-time contract offers remote work flexibility from anywhere in Mexico. You will lead creative strategy across performance and brand, driving work on TikTok, Meta, YouTube, and Pinterest. Collaborate with a talented team to develop and execute compelling ad campaigns based on data-driven insights and cultural understanding. The ideal candidate possesses 5-7 years of experience in a strategic creative role, a deep understanding of the Mexican market, and native-level Spanish and strong English skills.
Requirements
- 5-7 years of experience in a strategic or hybrid creative/strategy role, ideally at a creative agency, media agency, or brand
- Deep understanding of the Mexican cultural, social, and media landscape
- Strong understanding of ad performance metrics and how to translate data into actionable creative insights
- Proven ability to build strategic narratives and turn them into creative that performs
- Experience working on global brands, with a strong understanding of local cultural nuance and how to adapt global campaigns for local relevance
- Experience building creative briefs and guiding projects from ideation to execution
- Native-level Spanish and strong English skills (weโre a global team, so English will be part of your everyday)
Responsibilities
- Own the end-to-end creative strategy process turning research, competitor intel, creative instinct, and performance data into new top-performing ads
- Youโre a strong writer who can distill complex ideas into clear, compelling copy
- Write smart, clear creative briefs rooted in insight, data, and opportunity
- Lead the end-to-end process of turning cultural and audience insights, performance data, and business goals into compelling ad concepts
- Analyze creative performance across channels, distill insights, and use findings to continuously improve output
- Stay on top of the latest trends, techniques, and platforms, using them to inspire fresh creative ideas
Benefits
This is a remote role with flexible working hours, but youโll need to balance your schedule to accommodate occasional global team meetings in the evening (6-9 PM)