Senior Field and Channel Marketing Specialist

Summary

Join NetBrain, a leader in no-code network automation, as a Field & Channel Marketing Specialist to drive marketing efforts in the EMEA region. This strategic role requires a strong understanding of field marketing and channel partner dynamics. You will develop and implement localized marketing strategies, collaborate with sales teams, create marketing content, organize events, and analyze program effectiveness. Success in this position demands strong communication, collaboration, and project management skills, along with proficiency in marketing automation tools. The ideal candidate will have a Bachelor's degree and 3+ years of relevant experience.

Requirements

• A Bachelor’s degree in Marketing, Business, or a related field
• 3+ years of experience in field marketing, channel marketing, or a similar role, preferably within the EMEA region
• Strong understanding of marketing principles and practices, with a proven track record of executing successful marketing programs
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse teams and partners
• Proficiency in marketing automation tools and CRM systems, along with experience in data analysis to inform marketing strategies
• Strong organizational and project management skills, with the ability to manage multiple priorities in a fast-paced environment
• Willingness to travel for events as needed, understanding that travel will be necessary but not excessive, ensuring a balance between field activities and other responsibilities
• Fluency in English; additional languages relevant to the EMEA region are a plus

Responsibilities

• Develop and implement effective field and channel marketing strategies tailored to the unique needs of the EMEA market
• Collaborate with sales teams to identify opportunities for field marketing initiatives that drive lead generation and sales growth
• Create and manage localized marketing content, including promotional materials, case studies, and presentations that resonate with our target audience
• Organize and execute events, webinars, and trade shows to promote our brand and engage with customers and channel partners
• Monitor and analyze the effectiveness of field and channel marketing programs, providing insights and recommendations for continuous improvement
• Build and maintain strong relationships with channel partners, ensuring they have the necessary support and resources to succeed
• Work closely with the regional marketing, sales, and channel teams to align initiatives and share best practices across different markets
• Stay informed about market trends, competitive landscape, and cultural nuances within the EMEA region to effectively tailor marketing strategies