Pantheon Platform is hiring a
Senior Growth Marketing Strategist

Summary

Join Pantheon, the WebOps platform for websites that deliver extraordinary results, as a Senior Growth Marketing Strategist to fill a critical role of strategizing and overseeing the execution of marketing initiatives aimed at driving growth.

Requirements

• 8+ years of marketing experience, with a focus on conversion rate optimization, demand generation, growth marketing with a deep understanding of Marketing Technology, especially CRM tools and Marketing Automation Platforms
• Strong analytical skills and data-driven mindset
• Extensive experience working with enterprise-level CRM and Marketing Automation Platforms and a strong technical understanding of how those platforms work and integrate with additional internal and third-party tools, including the relevant data concepts (APIs, JSON, ETLs, etc.)
• Solutions-oriented, proactive, and adaptable, and have a proven track record of managing and delivering technical projects
• Excel at navigating ambiguity and collaborating with cross-functional stakeholders to deeply understand and solve business challenges, synthesizing complex ideas into actionable recommendations
• Excellent verbal and written communication skills and are confident in presenting technical concepts clearly and concisely to both technical and non-technical stakeholders
• Experience managing vendor relationships and teams within an agency
• Thrive in high-impact, fast-paced, cross-functional environments and consistently drive impactful business outcomes while prioritizing customer experience in decision-making
• Possess strong quantitative, analytical and problem-solving skills; must be very comfortable with data analysis and able to use data to make decisions, including having hands-on experience working with Google analytics, Tag manager, SQL and BI tools (Looker, LookerStudio, Segment, etc.)
• Hands-on experience with chat tools such as Drift, Qualified, etc
• Hands-on experience with personalization and data platforms as VWO, Mutiny, Lytics, and 6sense etc

Responsibilities

• Implementing marketing strategies and analytical approaches to boost lead acquisition
• Identifying and tapping into new growth opportunities, optimizing marketing channels, and aligning marketing efforts with the company’s broader business goals
• Meeting targets for new lead volume along with other relevant KPIs for each channel
• Leveraging data analytics to assess campaign performance, optimize strategies, and make informed decisions to influence higher lead acquisition and lower customer acquisition costs
• Ensuring the martech stack is optimized for maximum efficiency

Benefits

• Industry competitive compensation
• Equity plan
• Flexible time off, sick days, and 13 paid holidays
• Comprehensive medical insurance including Health, Dental and Vision
• Paid parental leave (plus fertility, adoption and other family planning benefits)
• In-office workspace (San Francisco)
• Monthly allowance for wellness, reading and access to LinkedIn Learning for continued development
• Events and activities both team-based and company wide that inspire, educate and cultivate