Senior Member Growth Marketing Associate

Summary

Join Maven Clinic as a Senior Member Growth Marketing Associate and inspire women, men, and families to access exceptional healthcare. You will support the implementation of new logos, exceed member enrollment goals, refine enrollment playbooks, and build strong relationships with cross-functional teams. This role requires 2-4 years of B2B2C marketing experience, healthcare experience, strong analytical and project management skills, and excellent communication abilities. Maven offers a flexible hybrid work model, competitive salary, stock options, and comprehensive benefits including parental leave, professional development stipends, and 401k matching.

Requirements

• 2-4 years of experience with B2B2C marketing, including some client-facing experience
• Experience in the healthcare space, ideally working with employers or payers (health plans)
• Highly analytical with a strong mindset for growth
• Exceptionally strong organizational and project management skills, with demonstrated experience in managing complex projects
• Ability to strategically translate research and insights into actionable marketing plans
• Excellent verbal and written communication skills including strong presentation skills
• Strong business judgment: ability to quickly understand business drivers for Maven clients and effectively communicate Maven’s value proposition
• Self-directed, willing to learn and eager to take ownership
• This role requires active work authorization in the US

Responsibilities

• Support implementation of new logos by partnering closely with Client Success and Payer Growth to develop communication toolkits, strategize launch campaigns and execute launch tactics
• Be responsible for exceeding member enrollment goals for assigned accounts post-launch by working cross-functionally with Member Growth Marketing, Client Success and Payer Growth teams directly to execute marketing plans, analyze impact and optimize campaigns
• Refine our enrollment playbook, identify best practice trends, support implementation of new marketing strategies and tests to reach new member populations
• Build strong relationships with the Client Success and Payer Growth teams to identify opportunities to improve processes and scale marketing efforts while driving results
• Execute account-level enrollment tactics, including direct mailer and events
• Report on performance of relevant accounts

Preferred Qualifications

• Experience working with benefits departments and healthcare plans
• Experience with Looker, Canva, Asana, Figma, Webflow, Hubspot or similar tools
• Vendor management experience
• Start-up experience

Benefits

• Maven for Mavens: access to the full platform and specialists, including care for mental health, reproductive health, family planning and pediatrics
• Whole-self care through wellness partnerships
• Hybrid work, in office meals, and work together days
• 16 weeks 100% paid parental leave and new parent stipend (for Mavens who've been with us for six months plus)
• Annual professional development stipend and access to a personal career coach through Maven for Mavens
• 401K matching for US-based employees, with immediate vesting