Senior Product Marketing Manager

Summary

Join GrowthLoop, a leading AI Growth Platform, as a Senior Product Marketing Manager. You will be the key product marketing partner for Sales, Customer Success, and Marketing teams. Responsibilities include crafting messaging and materials, driving sales enablement, executing product launches, and building a customer advocacy engine. This high-impact role will shape GrowthLoop's market positioning and customer perception. The ideal candidate possesses 5+ years of B2B SaaS product marketing experience, strong sales partnership skills, and exceptional storytelling abilities. GrowthLoop offers a competitive salary, equity, flexible work style, and comprehensive benefits.

Requirements

• 5+ years of Product Marketing experience in B2B SaaS, ideally in MarTech, AI, or Data Cloud ecosystems
• Proven ability to build and execute product marketing programs—from persona messaging and sales enablement to product launches and customer storytelling
• Strong sales partnership experience—deep understanding of the B2B buying process, ability to craft compelling sales narratives, and experience supporting Sales
• Exceptional messaging and storytelling skills in written & video formats—able to distill complex, technical concepts into clear, compelling, and differentiated narratives that resonate
• Experience building and executing product launches and GTM campaigns that span across all channels and teams
• Ability to work closely with Sales, Product, Marketing, and Customer Success to drive alignment and ensure messaging is consistent across all touchpoints
• Demonstrated curiosity and early adoption of AI capabilities and tools, with a focus on driving innovation and improving marketing outcomes
• Comfort in a fast-moving, category-creating environment—highly adaptable, thrives on change and can operate with a bias for action in a rapidly scaling company
• A passion for data-driven marketing, AI, and the future of customer engagement

Responsibilities

• Partner with Content Marketing to evangelize GrowthLoop’s new category by bringing our thought leadership to life in a way that connects the entire funnel & buyers-journey.  Own the creation of bottom-of-funnel content—including how-to guides, product videos, and other creative product-focused content that is educational, entertaining, and highly consumable
• Execute a steady & lightweight product launch engine—ensuring that GrowthLoop’s product innovations are dominating the airwaves of our ICP and our value is clearly understood
• Be a strategic partner to the Sales & CSG teams, working directly with reps to understand their sales cycles, identify gaps in materials or messaging, and continuously refine materials & enablement strategies based on real-world feedback.  Create pitch decks, one-pagers, talk tracks, and objection-handling materials that help Sales tell a clear, compelling story at every stage of the funnel
• Own persona-level messaging, ensuring clear differentiation and value articulation that ensures our messaging resonates up and down the buying committee.  Partner closely with Marketing, Sales, and CSG teams to ensure that messaging is consistently reinforced and present across all touchpoints
• Develop a repeatable process for publishing customer success stories and testimonials that bring to life the real-world successes of leveraging GrowthLoop’s platform. Turn our customers into advocates, ensuring they’re heavily featured across our GTM execution

Benefits

• Spot bonuses for major milestones and product feature graduations
• Opportunities for career progression and dynamic collaboration across teams
• Equity incentives for employees making an impact
• Remote-First Culture
• Flexible schedules and goal-based workstyle
• Unbounded PTO
• Monthly Recharge Days
• Free Platinum Health Insurance with Aetna
• 401(k) Program with Generous Company Match
• Quarterly Hackathons to focus on team passion projects
• Education Stipend towards your professional development
• Work closely with our world-class executive team