Remote Senior Product Marketing Manager

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Plusgrade

πŸ“Remote - Canada

Job highlights

Summary

Join Plusgrade as a Senior Product Marketing Manager to shape and market loyalty products for travel companies. You will collaborate with cross-functional teams, define product value propositions, create marketing materials, and execute go-to-market plans. This role requires strong communication, analytical, and collaborative skills, along with experience in B2B technology product marketing. Plusgrade offers a comprehensive benefits package including RRSP/401k matching, health plans, flexible PTO, travel credits, wellness credits, team events, home office/commuter credit, a work-from-anywhere program, parental leave top-up, and an adventure pass. The ideal candidate has a proven track record of success in a similar role and thrives in ambiguous environments.

Requirements

  • 6+ years of experience in product marketing, ideally in a B2B technology environment
  • Exceptional oral and written communication and presentation skills with the ability to translate technical product information into compelling marketing narratives
  • Highly collaborative mindset and demonstrated ability to influence and gain cooperation in a non-authority relationship with complex, cross-functional project plans
  • Comfort and confidence working in a highly ambiguous environment
  • Strong analytical and data-driven mindset with ability to synthesize data and insights and turn them into actionable plans and compelling messaging
  • Resourceful and able to prioritize ruthlessly
  • Experience managing, coaching and mentoring more junior team members

Responsibilities

  • Define and regularly evaluate the value proposition, positioning and messaging for their portfolio of products
  • Collaborate with Product Management and Commercialization on product roadmaps, requirements and go-to-market readiness
  • Leverage market intelligence and bring the voice of the traveler to help shape and optimize our products
  • Create compelling sales enablement collateral including but not limited to: sales decks, case studies and sales training content
  • Build and execute go-to-market marketing plans for new products and features
  • Collaborate with Business Development and Partner teams to support product and feature adoption

Benefits

  • RRSP/401(k) Matching
  • Comprehensive Health Plans
  • Flexible Paid Time Off
  • Travel Experience Credit
  • Annual Wellness Credit
  • Team Events and Monthly Lunches
  • Home Office/Commuter Credit
  • Work From Anywhere Program
  • Parental Leave Top Up
  • Adventure Pass

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