Senior SEO and PR Associate

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Approachable Systems

📍Remote - Worldwide

Job highlights

Summary

Join our agency as a Public Relations and SEO Specialist and help share our clients' success stories with wider audiences. You will develop and execute integrated campaigns to enhance brand visibility, drive website traffic, and support lead generation. This fully remote position requires strong understanding of PR and SEO best practices. You will manage media relationships, create PR materials, monitor media coverage, conduct keyword research, and implement SEO techniques. We offer a competitive benefits package including unlimited vacation, paid family leave, health insurance, 401k, and flexible work hours.

Requirements

  • Familiarity with Google Analytics, Search Console, Trends, and/or other research tools
  • Familiarity with Qwoted, HARO, and other public relation platforms
  • Familiarity with SparkToro and/or other public relations tools
  • Experience creating and/or distributing content

Responsibilities

  • Develop and implement public relations and SEO strategies that align with the client’s overall marketing goals
  • Manage relationships with key media outlets, journalists, and influencers
  • Write and distribute press releases, media advisories, and other public relations materials
  • Monitor media coverage and analyze its impact on brand awareness and reputation
  • Conduct keyword research and identify opportunities to optimize website content for search engines
  • Implement on-page and off-page SEO techniques to improve website ranking in search engine results pages (SERPs)

Preferred Qualifications

  • HubSpot certifications (e.g. Inbound is free!)
  • Google certifications (Ads, Analytics, etc.)
  • Facebook certifications

Benefits

  • Unlimited Vacation Time
  • 8 Weeks Paid Family Leave
  • Health Insurance Options w/ Employer Contribution
  • 401(k) Retirement Plan w/ Employer Matching
  • Flexible Work Hours

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