Senior Staff Outbound Product Manager

Summary

Join ServiceNow as an Outbound Product Management leader in Insurance, driving go-to-market strategies and product evangelism. You will lead the development of enablement content, influence product roadmap decisions based on market needs, and ensure product-market fit across various insurance segments. Responsibilities include crafting compelling customer-facing content, collaborating with cross-functional teams, and serving as a trusted advisor to insurance carriers, brokers, and ecosystem partners. This role requires deep knowledge of insurance processes and experience embedding AI into insurance workflows. The position offers a competitive salary and benefits package, including health plans, 401(k) with company match, and flexible time away.

Requirements

• 12+ years in Product Management, GTM, or equivalent leadership roles within or supporting the Insurance industry
• Deep knowledge of Insurance processes (claims, underwriting, servicing, distribution)
• Experience embedding AI into insurance workflows (e.g., claims triage, automated intake, fraud detection)
• Proven success with CRM/BPM solutions, especially with complex industry-specific data models
• Strong experience influencing and executing GTM strategy across cross-functional teams
• PaaS/SaaS experience, ideally with workflow or case management platforms
• Excellent written and verbal communication; ability to create compelling customer-facing content
• Collaborative team player with a strong executive presence

Responsibilities

• Drive thought leadership and content strategy focused on Insurance use cases, such as claims servicing, underwriting coordination, FNOL automation, and policyholder engagement
• Understand customer needs and success metrics to: Influence roadmap decisions with Inbound Product Management
• Provide insights to ensure product-market fit across insurance segments (e.g., life, P&C, reinsurance)
• Create best-practice assets, playbooks, and industry solution briefs for Insurance customers and partners
• Serve as the product evangelist and trusted advisor for insurance carriers, brokers, and ecosystem partners
• Collaborate closely with: Strategic partners (e.g., core platform vendors, insure techs, system integrators)
• Product Marketing to craft messaging aligned to Insurance personas
• Product Success and Technical Alliances for partner and customer enablement
• Lead cross-functional execution of GTM strategy and product launches specific to Insurance verticals

Benefits

• For positions in this location, we offer a base pay of $187,600 - $328,300, plus equity (when applicable), variable/incentive compensation, and benefits
• We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan, and family leave programs