Newsweek is hiring a
SEO Journalist in United Kingdom

Summary

Newsweek is seeking an experienced Newsroom SEO Journalist with strong content marketing skills to create and execute an SEO content strategy, contribute to daily newsroom activities, train editorial teams in SEO best practices, and develop a long-term newsroom strategy. The ideal candidate should have relevant experience growing SEO within a newsroom environment, thorough knowledge of content factors related to ranking in Google Search (Top Stories) and Google News, and proficiency with using various SEO tools.

Requirements

• Relevant experience growing SEO within a newsroom environment
• Thorough knowledge of content factors directly related to ranking in Google Search (Top Stories) and Google News, including E-A-T, topical authority, and on-page optimization
• Strong proficiency with using Google Trends, Google Search Console, and any real-time content analytics tool such as Parse.ly or Chartbeat

Responsibilities

• Create and execute a successful newsroom SEO content strategy for your assigned section
• Make proactive recommendations to editorial and audience teams about trending search topics, SEO-focused article updates, and other optimizations to maximize article reach
• Create in-depth content briefs that include a general outline, user intent defining, and competitive research
• Build and execute a SEO content calendar with topics, content ideas, and other strategic notes for timely and evergreen strategies
• Suggest new topics or coverage areas to reach new audiences and collaborate with editorial, audience, and data teams to execute strategy
• Perform in-depth competitive analysis on competitor content to understand why a piece of content is ranking and how to create a competing piece that provides substantially more value
• Deliver impactful training sessions and provide daily SEO guidance to newsroom editors, journalists, and other team members

Preferred Qualifications

Some knowledge or experience with Google Discover

Benefits

Newsweek is an equal opportunity employer. They seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace