SEO Specialist

Summary

Join Manay CPA, a reputable full-service accounting firm, as their SEO Specialist. You will be responsible for developing and implementing comprehensive SEO strategies to enhance organic visibility. This role requires a minimum of 3-4 years of experience as an SEO Specialist and advanced English proficiency. The position offers a competitive base salary, a fully remote work opportunity, excellent training, paid time off, and growth opportunities. Manay CPA values a positive work environment and provides equal employment opportunities to all.

Requirements

• Have a bachelor’s degree in marketing, communications, or a related field (preferred)
• Have a minimum of 3-4 years of experience as an SEO Specialist
• Advanced level of English IS A MUST - All interviews will be conducted in English!
• Experience with content management systems (e.g., WordPress)
• Experience with backend and frontend processes
• Excellent cross-group collaboration skills
• Highly organized, have multi-tasking skills, and ability to operate in ambiguous environments
• Ability to prioritize and multi-task in a fast-paced work environment
• Attention to detail and ability to follow standard procedures required

Responsibilities

• Create and implement comprehensive SEO (Search Engine Optimization) and Local SEO strategies to enhance organic visibility for Manay CPA and related websites
• Conduct in-depth keyword research and competitive analysis to identify high-value target keywords and phrases
• Define and execute tactics to achieve annual and monthly KPIs, including keyword rankings, visibility scores, and domain authority improvements
• Develop and implement effective on-page and off-page SEO strategies to improve search engine rankings
• Optimize website structure, content, meta tags, and other technical SEO elements for maximum organic performance
• Design and execute a blog strategy, including creating keyword-rich article outlines and meta tags
• Collaborate with content teams (freelance bloggers, in-house writers) to produce and optimize SEO-friendly content, including blog posts, landing pages, and service descriptions
• Perform content gap analysis to uncover opportunities for new, engaging, and relevant content creation
• Monitor and analyze website performance metrics using SEO tools (e.g., SEMrush, Search Console) and analytics platforms (e.g., Google Analytics)
• Stay current with SEO trends, algorithm changes, and best practices to maintain competitive performance
• Assist with website content management, including publishing new pages, creating landing pages, and implementing forms and templates
• Manage website updates, enhancements, and bug fixes, working with internal teams and external vendors as required
• Ensure website content is accurate, relevant, and aligned with overarching marketing and branding strategies
• Support digital advertising efforts as needed by planning and implementing remarketing strategies and collaborating with performance marketing teams

Preferred Qualifications

• Marketing agency or Agency management experience IS A PLUS
• Familiarity with the accounting industry, whether at a basic or advanced level, IS A PLUS

Benefits

• USD base salary based on experience
• Fully remote working opportunity
• Great company culture, family-like work environment
• Excellent on-going training
• Paid vacation and holidays
• Growth opportunities