Social Media Strategist & Community Builder

Summary

Join 20four7VA as a Social Media Strategist & Community Builder! This senior-level, remote position requires at least 10 hours per week and focuses on organic social media growth for Instagram and LinkedIn. You will develop and execute content strategies, manage influencer and affiliate outreach, and conduct strategic outreach to key audiences. The ideal candidate possesses proven experience in social media strategy, content creation, and community building, along with excellent copywriting skills. 20four7VA offers competitive rates, weekly payments, paid time off, paid holidays, free training, and a supportive community.

Requirements

• Proven experience in social media strategy, content creation, and community building (Instagram & LinkedIn focus preferred)
• Strong understanding of organic social media growth and engagement techniques
• Experience in influencer and affiliate outreach with a track record of securing collaborations
• Excellent copywriting skills with the ability to craft compelling and persuasive messages
• Ability to research and strategically engage niche audiences
• Highly organized with strong attention to detail
• Self-starter with the ability to work independently and meet deadlines

Responsibilities

• Develop and execute an organic content strategy for Instagram and LinkedIn based on provided content themes
• Create engaging carousel posts, feed posts, and captions with relevant hashtags
• Ensure content aligns with brand messaging and translates product offerings into educational and inspiring content
• Maintain updated Instagram highlights and LinkedIn call-to-action buttons to reflect current themes and offerings
• Drive organic follower growth and real engagement without relying on paid advertisements
• Manage outreach to influencers and affiliates to drive traffic to the TikTok Shop
• Utilize provided lists of potential partners to craft compelling outreach messages (subject to approval before sending)
• Effectively pitch the brand and secure collaborations with high-converting creators
• Identify and engage influencers who align with brand values and have the potential to drive conversions
• Conduct outreach to churches, therapists, and coaches to generate traffic to the Shopify site
• Utilize a provided lead list to research, organize, and execute strategic outreach via LinkedIn
• Craft targeted messages that effectively engage and convert these audiences

Preferred Qualifications

• Experience managing outreach campaigns for eCommerce brands
• Familiarity with TikTok Shop and Shopify marketing strategies
• Background in working with influencers, churches, therapists, or coaches is a plus

Benefits

• Competitive rates
• Weekly payments
• Annual rate increase (based on performance)
• Paid time off
• Paid holidays
• Free training and upskilling
• Constant support and guidance from managers and mentors
• Clear schedules and guidelines
• A vibrant community always ready to support you