Lead Marketing Designer

Summary

Join Superhuman as our Lead Marketing Designer and design compelling, multi-channel creative collateral to drive demand generation and elevate brand awareness. Collaborate with cross-functional teams to ensure visual consistency and a user-centric approach. Leverage data and feedback to iterate on creative and optimize performance. Contribute to making Superhuman the #1 AI-powered email app for high-performing teams. Scale volume and velocity of high-intent self-serve users through a multi-channel program strategy. Support the growth of the demand engine through high-quality demand assets and collateral. This role requires 7+ years of experience in relevant design roles, with an emphasis on brand design, and a strong understanding of brand strategy, campaign design, and cross-functional collaboration.

Requirements

• 7+ years of professional working experience in relevant design roles, with an emphasis on brand design
• Ability to translate positioning into cohesive visual narratives that resonate with target audiences and drive recognition. Skilled at evolving brand systems across multiple channels
• Excel at conceptualizing and executing high-impact campaigns across web, email, social, and paid channels that support both awareness and conversion goals
• Ability to evaluate competing requests based on business impact, efficiently managing resources while maintaining a proactive, solutions-first approach in a fast-paced environment
• Thrive as a bridge between teams, ensuring cohesive storytelling while championing the value of design in driving business growth and customer experience
• Ability to create scalable frameworks for recurring asset development that increase efficiency without sacrificing quality or brand consistency
• Exceptional curiosity about technology, design, product, and people
• Ability to thrive in ambiguity and be excited by the opportunity to validate hypotheses and drive clarity through experimenting and learning from assumptions
• Understanding of how customers think and care deeply about their journey. Ability to accurately predict how changes will make them feel. Enjoy creating delight
• Comfort and confidence sharing thoughts in verbal or written form. Ability to engage constructively in debate and discussion with colleagues and peers
• Appreciation for the details and nuances of work, especially in design. Enthusiasm about favorite products and ability to articulate why they're incredible. Excitement to build a premium brand

Responsibilities

• Concepting and executing assets across digital, social, email, web, paid media, events, and sales enablement
• Collaborating closely with cross-functional teams—including marketing, product, and sales—to ensure visual consistency, high-quality storytelling, and a user-centric approach across all touchpoints
• Leveraging data and feedback to iterate on creative and optimize performance
• Communicate Superhuman’s brand and product story effectively to our customers (consumer and business)
• Define and execute a cohesive Superhuman brand language internally and externally
• Manage relationships with design and marketing vendors and agencies; provide feedback and guidance
• Conceptualize and execute marketing campaigns, web experiences, motion graphics projects, advertisements, and social creatives
• Work with engineering, community, and social marketing teams to ship remarkable quality designs
• Collaborate with marketing, product, and design teams to design digital communications across customer touchpoints, and launch announcements that support new products and features
• Develop process to effectively plan, strategize and support marketing and acquisition goals
• Partner with the demand generation leader to execute pillar assets and support collateral used to drive prospect leads. This includes ebooks, infographics, custom landing pages, and other high-intent marketing collateral

Benefits

• Medical, dental, and vision insurance: 100% coverage for you and 75% coverage for all your dependents
• Voluntary insurance: short-term disability, long-term disability, and life insurance
• US-based employees: 401(k) plan (we match 75 cents per dollar, up to 4% of your salary)
• Canadian-based employees: A stipend for your RRSP up to 3% of your salary
• Free access to Northstar, a financial wellness platform that provides financial advisors + personal finance tools
• Enjoy our generous and flexible Paid Time Off (PTO) policy, with our amazing team members taking an average of 20 days per year
• 13 additional company holidays, plus your own Care Days, Flexible Holidays, and a company-wide Winter Break
• Generous parental, caregiver, healthcare, and compassionate leave policies
• $3000 per year towards your professional development
• Free access to Calm and Aaptiv
• Allyship education program to help build your best self
• Custom MacBook Pro
• $1000 budget for workstation setup
• $260/month for your lunches, groceries, or whatever nutrition you need to stay fueled up!
• Flexible spending accounts for commuter costs, dependent care, and healthcare expenses