Staff Product Designer

Summary

Join Gusto as a Staff Product Designer and play a critical role in shaping the strategic vision for a new HR product. You will design conversational UI and messaging experiences, take ownership of a significant product area, and influence the design process from vision to launch. The role involves designing AI-enabled experiences, collaborating with cross-functional teams, and ensuring user experience aligns with Gusto's vision. You will leverage data-driven insights, conduct customer research, and balance strategic vision with execution. This is an opportunity to shape a high-growth area from the ground up, focusing on personalized HR guidance, proactive risk mitigation, and white-glove service for small businesses.

Requirements

• 8+ years of experience in product design, with a strong focus on conversational UI, messaging platforms, or AI-driven customer support experiences
• Proven track record of designing cross-platform conversational AI experiences, whether for internal tools, consumer-facing CX/support experiences, or AI-enabled applications
• Concepting and creating variety of user flows and workflows for internal tooling experiences
• Experience scaling early-stage products in a B2B or B2C environment, particularly in Series B-C startups or mid-stage growth (2→10) companies
• Strong research and customer empathy skills, with a background in designing tools that connect people—especially in consumer gig platforms, concierge services, or machine-mediated applications
• Ability to navigate ambiguity and refine scope as the user base scales, balancing short-term execution with long-term product vision
• Familiarity with service design methods, including journey mapping and blueprinting, to align stakeholders and drive strategic product decisions
• Strong collaboration and communication skills, with the ability to work independently or cross-functionally, driving alignment across design, engineering, product, and data teams

Responsibilities

• Design and refine conversational UI and messaging experiences across web and mobile platforms
• Leverage data-driven insights to shape product experiences and improve engagement
• Conduct research and engage with customers—particularly in the gig economy—to understand their needs and design tools that bring people closer together
• Collaborate with cross-functional teams, including engineering, product, and design, to iterate on AI-enabled customer support and concierge experiences
• Ensure the user experience aligns with Gusto’s vision while considering scalability from early-stage adoption to broader market expansion
• Balance strategic vision with execution, contributing to both long-term planning and near-term product development

Benefits

• Our cash compensation range for this role is $146,000/yr to $183,000/yr in Denver & most remote locations, and $177,000/yr to $222,000/yr in San Francisco, Seattle & New York
• Gusto has physical office spaces in Denver, San Francisco, and New York City
• Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role)
• The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale
• When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required