Staff Writer

Summary

Join Angi's Content & Editorial team as a writer responsible for creating high-impact content that promotes the Angi and HomeAdvisor brands. You will craft insightful and engaging articles, including cost guides, optimized for SEO to reach a wide audience. This role involves collaborating with various teams, leveraging data analysis, and utilizing AI for content creation. You'll be responsible for maintaining high-traffic articles and working with UX/design on visuals. The ideal candidate possesses strong writing skills, SEO expertise, and data analysis capabilities. Angi offers a competitive salary, benefits, and a collaborative work environment.

Requirements

• 3-5 years of content writing experience, with a focus on search-driven content
• A robust portfolio of digital content that demonstrates an understanding of digital web content, ideally in the home, real estate, or finance space
• SEO-focused writing experience is required
• Proven data analysis skills and critical thinking ability

Responsibilities

• Write high-impact content that promotes the Angi and HomeAdvisor brands
• Own writing some of our highest value articles, such as our Cost Guides, ensuring content satisfies user intent by being insightful, useful, relevant, engaging, and ultimately more helpful than any other content online
• Ensure your articles are rooted in SEO best practices in order to rank #1 for target queries and reach thousands of people every single day
• Support our PR, marketing, and product team efforts
• Create immersive, sticky multimedia experiences that grab a reader’s attention, tell a story, and create engagement
• Work with additional departments, such as Brand, PR, Design and more, to align ideas to the broader Angi story
• Work closely with Content Researchers and Editors to update and maintain our highest traffic and revenue-generating articles
• Understand the ins and outs of our cost guide data, including collection method and data outputs, in order to clearly communicate project cost factors to readers
• Write new content for Angi based on targeted high-value project types and tasks
• Interpret business data and third party research in order to create original storytelling
• Collaborate with UX and design on creative briefs to create rich visuals (infographics, data visualizations, illustrations, etc.) that convey a clear story and aren’t just for “fluff.”
• Use AI in innovative ways to support content transformation and generation
• Manage dashboards and reporting in order to speak confidently about content success when presenting to senior leadership
• Collaborate regularly with department managers, editors, SEO strategists, designers, and more to move projects forward

Preferred Qualifications

• Experience working directly in a CMS, such as Contentful, is preferred
• Experience working with generative AI (OpenAI, Gemini, Meta) is a plus
• A degree in Marketing, Communications, Journalism, or a related degree is preferred, but equivalent experience will be seriously considered
• Familiarity with project management tools such as Monday.com

Benefits

• The salary band for this position ranges $60,000 - $75,000 commensurate with experience and performance
• This position will be eligible for a competitive year end performance bonus & equity package
• Full medical, dental, vision package to fit your needs
• Flexible vacation policy; work hard and take time when you need it
• Pet discount plans & retirement plan with company match (401K)