UX Designer

Summary

Join VERB, a digital marketing and technology agency in Halifax, Nova Scotia, working with global clients in the travel industry. As a UX Designer, you will be client-centric, interpreting insights and integrating them with client visions to build functional and desirable products. You will collaborate with a team to define user experiences, connect business goals to user needs, and leverage user insights and analytics to guide project decisions. The role involves preparing UX documentation, presenting findings to stakeholders, building wireframes and prototypes, conducting audits, and identifying opportunities to refine the UX process. You will apply your knowledge of tourism and travel industry trends and best practices. VERB offers a balanced work/life approach and various benefits.

Requirements

• 3+ years of relevant experience in the role of UX Designer, Experience Architect, Information Architect or equivalent
• Post-secondary education in Graphic Design, Human Computer Interaction, User Experience Design, User Research, or equivalent experience
• Proficiency with information architecture, design, and prototyping tools, such as Figma, and Adobe Creative Suite
• Demonstrated ability to effectively solve complex problems, using analysis, creative thinking, and input from others to improve processes, and develop effective client-centric strategies
• Knowledge of web accessibility principles and W3C guidelines and responsive web design
• Able to confidently speak and present complex findings to internal and external stakeholders
• Strong understanding of how to leverage data to make informed decisions
• Strong attention to detail
• Excellent written and verbal communication
• Highly organized with the ability to function in a fast-paced business environment
• Strong interpersonal skills with proven ability to work in a team environment
• Must be flexible, collaborative, and highly motivated

Responsibilities

• Work with a team of designers, developers, writers and producers to understand project requirements and create concepts that help define the best possible user experience, while supporting client’s business objectives
• Connect business goals to user needs with sketching, concept creation, wireframes, defining user flows and the production of site maps with prototyping
• Leverage user and consumer insights, analytics, best practices and competitor analysis to help guide project decisions
• Prepare UX documentation (i.e., site architecture, wireframes, heat mapping audits, use cases, task flows, etc.) to be used by other members of the team
• Document findings and make a case for recommendations to stakeholders
• Join client calls and speak to your findings and recommendations clearly and confidently
• Build wireframes and digital prototypes, and iterate on designs using feedback from internal and external stakeholders
• Conduct audits leveraging analytics and user data to make informed recommendations about product enhancements
• Build information architectures and make recommendations to meet client objectives
• Identify and implement opportunities to refine the UX process
• Apply your knowledge in tourism and travel industry trends, competitive activity, and e-commerce best practices, and share those insights with colleagues to help drive internal standards and to build the best possible user experience for our clients

Preferred Qualifications

• Knowledge and experience in Google Analytics, PageSense, Clarity, Slickplan, or equivalent tools
• Working knowledge of HTML and CSS responsive design
• UI design skills

Benefits

• Vacation time available on day one (not to mention an extra bonus week during the holidays)
• An annual travel credit (for non-work related travel)
• Free office snacks and drinks to keep you energized when you’re around
• 100% premium share option for Group Health Insurance (medical, dental, vision), with a health spending account to top up your claims
• A wellness spending account
• Company matching RRSP program
• Top up for Parental/Pregnancy leave
• Remote and flexible work arrangements
• Transit and fitness discounts
• Recreational sports teams
• Learning and development opportunities with a multitude of resources
• Internal recognition programs