Aep Engineer
WillowTree
Job highlights
Summary
Join WillowTree, a TELUS Digital Company, as an AEP Engineer and be at the forefront of empowering Fortune 500 companies to achieve their digital transformation goals using the Adobe Experience Platform ecosystem. You will conduct discovery engagements, lead complex integrations, create technical documentation, drive client success, and train clients on maximizing their mobile growth stack. This role offers the flexibility of working from near (hybrid) or remotely, with travel expected. You will leverage your expertise in Adobe Experience Platform (AEP), Customer Data Platform (CDP), and other Adobe applications. The position requires advanced knowledge of various growth tools and experience in data planning and project leadership. WillowTree offers a comprehensive benefits package, including healthcare, life and disability insurance, 401k matching, flexible PTO, parental leave, and more.
Requirements
- Advanced knowledge of various growth tools across the MarTech landscape, such as Adobe Experience Platform (AEP), Customer Data Platform (CDP), Adobe Journey Optimizer (AJO), Customer Journey Analytics (CJA), Adobe Campaign, Braze, Marketo, Segment, mParticle, Branch, Appsflyer, Amplitude, Salesforce Marketing Cloud, and Punchh
- Deep expertise in the design, implementation, integration, and maintenance of best practices and ideal architecture for a companyโs MarTech stack, with a focus on the Adobe Experience Platform
- EITHER a Master's Degree in engineering, computer science, information technology, marketing, or other closely related fields with 2+ years of experience OR a Bachelor's Degree with 3+ years of experience OR 6+ years of professional experience in a relevant position
- Experience with data planning, orchestrating client data, integrating with data warehouses (e.g., Google Cloud Platform, BigQuery, etc.) and BI tools (e.g., Looker), and advanced reporting
- Demonstrated ability to successfully develop and lead multi-phase projects with a cross-functional group of stakeholders across the client organization
- Strong consultative skills, including exceptional written and verbal communication, in a client-facing technical, strategic, or account manager role
- Proven success leading diverse teams to deliver on project work while mentoring colleagues to develop their professional skills
- Advanced knowledge of data-driven marketing best practices: audience segmentation, personalization, retargeting, automation, etc
Responsibilities
- Conduct discovery engagements to determine a clientโs optimal marketing tech stack and architecture within the Adobe Experience Platform ecosystem
- Lead complex business/technical integrations across a variety of client apps and MarTech tools, including CDP, CEP, CRM, MMP, product analytics, and loyalty, with a strong emphasis on Adobe Experience Platform applications
- Create technical documentation for engineers that outlines and communicates specific project needs by sprint in accordance with agile frameworks
- Drive ongoing client success and satisfaction by determining the scope of various engagements, communicating regularly with stakeholders, and understanding business goals and technology infrastructure
- Train clients on how to maximize the potential of their mobile growth stack, with a focus on AEP, AJO, CJA, and Adobe Campaign, and advise on technical and operational best practices
- Manage ongoing marketing service engagements, outcomes-based analytics, and data reporting to demonstrate ROI for clients
- Calibrate technology platforms to align with business metrics, including audience segmentation, analytics dashboards, email automation, and more
- Resolve a wide range of customer needs, from basic education to technical enablement to tactical operations, especially within the Adobe Experience Platform ecosystem
- Develop relationships with mobile technology vendors to foster strong partnerships and develop customized solutions for clients
Benefits
- Healthcare benefits - Medical, Vision, Dental (Including an option for 100% coverage of individual employee medical premiums)
- Life & Disability Insurance
- 401K matching
- Flexible paid time off & paid company holidays
- Parental Leave
- Employee Share Purchase Plan
- Employee Assistance Program (EAP)
- Dedicated time to innovate on passion projects and an annual stipend to fund your professional pursuits
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