Content Designer

Summary

Join Cleo, a fast-growing AI-powered financial wellness company, as a Content Designer. You will collaborate with a talented team to create engaging chat experiences, train large language models, and improve user interactions. The role requires expertise in content design, a strong understanding of the Cleo brand voice, and the ability to adapt to different writing styles. You will work closely with product designers, researchers, and developers to build one of the most powerful AIs in the world. This position offers a competitive compensation package, flexible work arrangements, and a clear progression plan. Cleo values diversity and inclusion and encourages applications from all backgrounds.

Requirements

• Strong mentorship and team collaboration skills—you actively share best practices and help junior members grow
• The confidence to champion your work and persuade stakeholders on UX writing decisions while knowing when to compromise
• Exceptional communication skills—you can clearly articulate problems and solutions and give/receive constructive feedback effectively
• A degree in an area related to English, Linguistics, Communications, Psychology, Business, Tech, etc
• A passionate writer, with an interest in writing for user-centred products
• A desire to learn, this is a varied role working closely with data scientists and AI, so an interest in new technologies is really important, though training will be provided
• A collaborative approach to writing - at least once a week we get together as a team to throw ideas out and try and write lines for the app
• An ability to adapt to different writing styles, voices and mediums
• Strong proofreading and editing skills
• Content Expertise: You’re a Content Design expert with a portfolio that demonstrates a mastery of writing for digital experiences
• Tone and Voice: You know the Cleo tone of voice so well, it’s second nature. You understand the nuances of US audiences and can adapt language to resonate effectively
• Technical Know-How: You’re confident using design language and terminology
• Strategic Thinking: You align Content Design with company OKRs and proactively connect your decisions to Cleo’s broader strategic goals
• Data-Driven: You use evidence, data, and research to inform your writing decisions

Responsibilities

• Collaborating with product designers, researchers, analysts, and developers to create products that improve how people manage their money
• Designing content for new conversational flows—whether that’s jokes for modes like roast and hype or creating financial insights to help people budget better or spend more wisely
• Gathering and creating data to help train our large language model on Cleo’s distinct tone of voice
• Analysing user asks to improve Cleo’s understanding of their questions and needs
• Coordinating with researchers and product designers to identify limitations of our current tooling and helping to improve them

Benefits

• A competitive compensation package with regular reviews
• Work at one of the fastest-growing tech startups, backed by top VC firms like Sofina, Balderton & EQT Ventures
• A clear progression plan
• Flexibility : We treat you as humans first, employees second
• Hybrid-first: Join our hybrid-first team, where we blend the best of both remote and in-office work
• Other benefits; 25 days annual leave a year + public holidays (+ an additional day for every year you spend at Cleo)
• 6% employer-matched pension in the UK
• Company-wide performance reviews every 8 months e.g every 2 terms, in line with our termly cycles (Jan-April, May-Aug, Sept-Dec): Generous pay increases for high-performers and high-growth team members
• Equity top-ups for team members getting promoted
• Private Medical Insurance via Vitality, dental cover, and life assurance
• Enhanced parental leave
• 1 month paid sabbatical after 4 years at Cleo
• Regular socials and activities, online and in-person
• We'll pay for your OpenAI subscription
• Online mental health support via Spill