Content Editor

Summary

Join Measure Marketing Results Inc., a B2B inbound and growth agency specializing in tech and manufacturing industries. As the Content Editor, you will be responsible for ensuring high-quality content meets our standards for quality, SEO optimization, and client alignment.

Requirements

• Bachelor's degree in English, Journalism, Digital Marketing, Business, or a related field
• 5+ years of experience in content editing, ideally within a B2B environment (tech or manufacturing industries preferred)
• Strong understanding of SEO principles and experience with tools like SEMrush, Ahrefs, or Moz
• Exceptional proofreading and editing skills with the ability to handle high volumes of content quickly and efficiently
• Experience working in a fast-paced digital marketing or PR environment
• Strong communication skills and the ability to work independently and within a team
• Familiarity with content management systems (CMS) like WordPress or HubSpot
• Passion for continuous learning and staying up-to-date with content marketing trends

Responsibilities

• Edit and proofread content submitted by contracted and internal writers for clarity, grammar, syntax, facts, and tone
• Ensure all content aligns with SEO best practices, including keyword usage, meta descriptions, and formatting for web for the various stages of the buyer journey
• Collaborate with content writers, designers, and marketing strategists to develop fresh, creative content ideas that resonate with B2B tech and manufacturing audiences
• Learn customer profiles and use them to evaluate blog, web, and social media content for client-specific alignment
• Manage the content workflow to ensure timely delivery, balancing multiple projects and deadlines
• Analyze content performance metrics (engagement, conversions, retention) and make recommendations for improvements
• Coach and mentor content writers to improve their craft, ensuring they produce high-quality content that aligns with brand voice and company goals
• Organize, modify, and update existing content to maintain its relevance and effectiveness
• Attend key client meetings to understand content goals and represent the content team at launches and events
• Collaborate with graphic designers and video producers to ensure content supports visual assets and provides a seamless user experience