Noibu is hiring a
Content Manager

Summary

The job is for a Content Marketing Manager at Noibu, a fast-growing technology company in Ottawa. The role involves creating and executing a content strategy across various channels, including podcasts, webinars, blogs, data reports, case studies, etc. The employee will work with the Director of Marketing, Design Team, Product Marketing Manager, and additional outsourced support to help drive marketing goals.

Requirements

• Content Strategy: Unlocking success through thought leadership, involving a deep understanding of how to provide value to our Ideal Customer Profile (ICP)
• Content Creation: Owning the ideation process and execution of content across various channels, with the creation of an ongoing content calendar

Responsibilities

• Create and execute on a content strategy that includes supporting the company’s retention and acquisition goals across the full funnel
• Owning the ideation process and execution of content across various channels, with the creation of an ongoing content calendar
• Elevating the company's brand awareness within the industry through thought-leadership content, guest blogging, and participation in relevant industry events and communities
• Maintaining the updation of all content assets with a regular cadence
• Managing Noibu’s content management system (CMS)
• Owning organic social distribution on LinkedIn - content creation + analytics
• Regularly analyzing content performance metrics such as engagement, conversion rates, and ROI to refine strategies, optimize content, identify areas for improvement and unlock what content success means at Noibu
• Working with our agency to improve search engine rankings and organic traffic by optimizing content for relevant keywords, implementing best SEO practices, and monitoring performance using tools like GA4, Ahrefs, GSC, etc
• Drive our enablement content for our CS and AE teams to leverage

Benefits

• Compensation: We're a pay for impact company that is striving to lead the market in regards to compensation. Outside of your base salary, you have access to our Employee Stock Option Plan and potential variable pay or bonus arrangements
• Unlimited Time Off & Flexible Working Style: In addition to unlimited time off, we enforce an annual minimum of 3 weeks for all employees and have a company wide holiday shut down every year. Our flexible working style means you get to choose the hours that work best for you
• Benefits from Day 1: Imagine having to wait 3 months into your new job to go to the dentist? Never at Noibu. We hired you. We believe in you, and everyone gets access to all benefits, perks, and allowances from their first day with us 🤝
• Fun & Engagement: Lots of companies preach having fun, but we seriously do walk the walk. Think things like Monthly Company-Wide & Team-Specific Socials, frequent post-work Happy Hours, and a MAJOR annual Holiday Party 🎄