Content Marketing Manager

Summary

Join Fundraise Up as a Content Manager, Conversion Copy and make a measurable impact on our 2025 marketing and business objectives. This critical role focuses on enhancing account engagement, optimizing content for conversions, and delivering high-impact campaigns. You will create and execute conversion-focused content across various channels, contributing to key performance targets like increased target account engagement and improved email performance. The position requires 5+ years of experience with non-profits or a deep understanding of their fundraising challenges, along with B2B SaaS or tech platform writing experience. A data-informed mindset and collaborative approach are essential. Fundraise Up offers a competitive salary, comprehensive benefits, and meaningful equity, including 30 days off and assistance with home office setup.

Requirements

• Minimum 5+ years of experience working with non-profit organizations or understanding of their unique challenges in fundraising
• Experience writing for B2B SaaS or tech platforms
• A passion for creating engaging, results-driven content
• A data-informed mindset to experiment, analyze, and optimize content
• Experience driving measurable improvements in engagement and conversions
• A collaborative approach, working cross-functionally with teams like Sales, Partner Marketing, and Events

Responsibilities

• Creating, optimizing, and scaling content initiatives
• Landing Pages & Ads: Create compelling, optimized copy to improve engagement and conversion rates
• Email Campaigns: Write and test high-performing email sequences to enhance open and click-through rates
• Conversion Oriented Assets: Scope and create copy for online calculators, infographics, reports and interactive demos to drive engagement and high conversion rates
• Performance Optimization: Continuously analyze content performance, iterating to improve KPIs

Benefits

• 30 days off
• Home Office Setup Assistance: the company offers assistance with purchasing furniture (office chair, office desk, monitor) and other items to create a comfortable workspace
• English learning courses (50% reimbursement, up to $1,000 annually)
• Relevant professional education (50% reimbursement, up to $1,500 annually)
• Gym or swimming pool (50% reimbursement, up to $500 annually)
• Coworking (up to $250 monthly)
• Remote working
• Stock options