Lead Content Marketing Manager

Summary

Join Figment, a leading provider of blockchain infrastructure solutions, as their Lead Content Marketing Manager. You will develop and execute a content strategy, produce high-quality research reports and white papers, and manage co-sponsored content initiatives. This role requires expertise in crypto, staking, and blockchain protocols, along with experience in traditional finance. You will collaborate with internal and external teams, including regulatory bodies and asset managers. The position offers a 100% remote-first environment, competitive benefits, and opportunities for professional development. Figment is committed to transparency and offers a competitive salary and benefits package. The ideal candidate will have 8+ years of experience in content creation and a deep understanding of blockchain technology.

Requirements

• 8+ years of experience in content creation, marketing, or communications, with a focus on blockchain, staking, or traditional finance
• Proven track record of producing high-quality research reports, white papers, and thought leadership content
• Experience managing co-sponsored content initiatives or partnerships
• Exceptional writing, editing, and storytelling skills
• Ability to distill complex technical concepts into clear, engaging, and authoritative content for non-technical audiences
• Strong project management skills with the ability to juggle multiple priorities and deadlines
• Expertise in engaging traditional finance audiences, including asset managers, regulatory lawyers, and government officials
• Deep understanding of blockchain technology, staking, and crypto protocols
• Familiarity with the regulatory and compliance landscape impacting blockchain and crypto
• Insights into the challenges and opportunities for traditional finance entering the crypto space
• Bachelor’s degree in Marketing, Communications, Finance, or a related field (Master’s degree preferred)

Responsibilities

• Develop and execute a content strategy aligned with Figment’s brand and marketing goals
• Produce longform content, including white papers, thought leadership articles, and research reports, that explain the benefits of staking and protocols in institutional finance
• Craft narratives that effectively communicate complex crypto concepts to non-crypto-native audiences in finance and regulation
• Manage partnerships for co-sponsored research reports with traditional finance entities and other stakeholders
• Collaborate with internal and external research teams to produce high-quality, data-driven insights on staking and blockchain protocols
• Ensure research outputs align with Figment’s messaging and resonate with target audiences
• Work closely with internal teams, including product, sales, and marketing, to ensure content aligns with Figment’s business objectives
• Engage with external stakeholders, including regulatory bodies, asset managers, and industry associations, to gather insights and refine content
• Track and analyze the performance of content initiatives, using insights to refine and improve strategy
• Stay abreast of industry trends and developments in both traditional finance and blockchain to keep content relevant and impactful

Benefits

• 100% remote-first environment
• 4 weeks of PTO that kick in day one, with an additional 1 week of flex days
• Extended company-paid health benefits that kick in day one
• Best in class parental leave and flexible arrangements
• A home office stipend to create a space that you enjoy working in
• Monthly Wifi reimbursement
• A yearly Learning & Development budget
• 401K (US) or RRSP match (Canada)
• Stock Options in the company
• A competitive bonus (based on company performance) that is distributed bi-annually
• Annual onsite company gatherings and retreats to inspire team bonding, collaboration, and fun!