Wpromote is hiring a
Content Marketing Manager

Summary

The Content Marketing Manager role at Wpromote involves managing clients' content strategies, collaborating with internal teams, conducting keyword research, assessing content performance, and reporting on campaign performance. The job requires 2-3 years of experience in Content Marketing, a BA/BS degree or equivalent practical experience, general knowledge of digital marketing, proficiency in editing and proofreading content, stellar client-facing experience, foundational knowledge of SEO basics & best practices, and experience with specific tools. Benefits include remote work, unlimited PTO, extended holiday break, flexible schedules, 100% paid parental leave, 401(k) matching, health insurance, life insurance, disability insurance, annual Class Pass credits, and more.

Requirements

• 2-3 years of experience with Content Marketing within an agency or in-house environment
• BA/BS degree or equivalent practical experience
• General knowledge of digital marketing (i.e. Paid Search, Social Media, Email, and SEO) and key platforms and trends (i.e. desktop, mobile, video)
• A proven track record of successful project management and the ability to juggle multiple timelines and clients
• Proficient in editing and proofreading content with the ability to provide constructive feedback
• Stellar client-facing experience particularly in creating presentations, crafting data-driven insights and maintaining professional communication
• Foundational knowledge of SEO basics & best practices

Responsibilities

• Managing a book of business of 4-8 clients spanning all industries and business types
• Collaborating with other channel leads across SEO, Paid Media, Affiliate Marketing and Influencer Marketing in order to develop holistic, cross-channel campaigns that leverage content
• Conducting keyword research, competitive research, and content ideation for your clients
• Assessing the performance of existing content, identifying content gaps and improving or optimizing existing content
• Managing a monthly content calendar for each clients inclusive of content briefs, KPIs and amplification strategy
• Collaborating with content creators, designers, writers & editors to produce content
• Reporting on campaign performance based on a variety of data from sources including but not limited to: Google Analytics, Google Search Console, Brandwatch, Adobe Analytics, and SEMrush

Preferred Qualifications

Experience with Google Analytics, G Suite, SEMRush, Adobe Analytics, MS Office, Asana, and Google Apps would be a plus

Benefits

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options*
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass credits and more!