Marketing Content Manager

Summary

Join Us: At Pharos, your contributions will not only drive our success but also continue to solidify our status as a leader in the industry. If you are driven by innovation, excellence, and customer satisfaction, we encourage you to apply. Shape the future of our products and help maintain our competitive edge in the market.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, or related field
• Proven experience (2+ years) as a Content Manager, Copywriter, or similar role in a marketing or digital agency environment
• Strong writing, editing, and proofreading skills with a portfolio of published articles or content samples
• Experience in SEO and web traffic metrics
• Knowledge of WordPress and social media platforms
• Excellent project management skills with the ability to prioritize and manage multiple deadlines
• Creative thinker with a strategic mindset and ability to drive content innovation

Responsibilities

• Develop and execute content strategies in alignment with marketing objectives, working closely with product marketing and demand generation teams
• Create engaging written content including blogs, social media posts, eBooks, press releases, and marketing collateral that reflects our brand voice and style
• Conduct thorough research on industry topics and collaborate with subject matter experts as needed
• Proofread, revise, and edit content to ensure clarity, consistency, and quality
• Collaborate with graphic designers, video producers, and other content creators to ensure cohesive content presentation
• Ensure the website reflects the latest product updates, news, company information as well as supporting demand gen programs
• Optimize website content regularly to enhance SEO, user engagement, and conversion rates
• Develop and execute organic social media strategies to increase followers and drive traffic to our website
• Monitor and report on website and social media performance, analyzing content effectiveness and making adjustments as needed