Content Marketing Specialist

Summary

Join Sauce, a leading restaurant technology platform, as a Content Marketing Manager and play a pivotal role in ensuring consistent and impactful messaging across pre-sales, customer success, and ongoing communication efforts. This hybrid or remote position, reporting to the VP of Marketing, requires developing various content resources, including pre-sales materials, sales enablement tools, customer success guides, and engaging newsletters. You will collaborate extensively with sales, marketing, and customer success teams to create high-impact materials that drive revenue and strengthen customer relationships. The ideal candidate possesses strong writing, editing, and design skills, along with experience in content marketing or a similar field within a SaaS environment. Sauce offers a competitive compensation package, comprehensive insurance, paid parental leave, and a flexible work environment.

Requirements

• 5+ years of hands-on experience in content marketing, sales enablement, or customer communication roles, preferably in a SaaS environment
• Strong writing, editing, and storytelling abilities
• Experience creating customer-facing content for both acquisition and retention
• Basic design skills using tools like Canva
• Familiarity with email marketing platforms for newsletters (e.g., HubSpot)
• Collaborative mindset to work cross-functionally with Sales, Marketing, and CS teams
• Analytical skills to assess the impact of content and refine based on feedback

Responsibilities

• Develop resources tailored to potential customers, such as FAQs, customer-centric value propositions, and tailored industry insights
• Ensure all pre-sales content aligns with Sauce’s brand messaging and highlights the unique value Sauce brings to SMB restaurants
• Collaborate with the marketing and sales team to create high-impact materials that help drive revenue, such as pitch decks, one-pagers, and product overviews
• Work with Marketing to align on messaging and include case studies and success stories in sales materials
• Create resources to support ongoing restaurant success, such as onboarding guides, feature highlights, and "how-to" materials
• Collaborate with the CS team to produce playbooks for addressing common customer scenarios and maximizing retention
• Partner with customers and internal stakeholders to identify, write, design, and publish case studies that showcase Sauce’s impact in the SMB restaurant space
• Highlight customer wins, focusing on how Sauce helps drive growth, reduce costs, and streamline operations
• Manage and create newsletters for pre-sales prospects (e.g., featuring success stories, product updates, and industry news)
• Manage and create newsletters for existing customers (e.g., tips for maximizing value, new features, and industry trends)
• Personalize content for different audience segments to ensure relevance and engagement
• Partner with Product Marketing to align on broader product marketing initiatives and ensure messaging consistency across all materials
• Collaborate with CS to gather feedback and measure the effectiveness of enablement content

Benefits

• Strong & Competitive Compensation Package
• Company-Sponsored Insurance Package (Health, Dental, Vision, Mental Health)
• Paid Parental Leave
• Flexible Work Environment
• Responsible Paid Time Off Policy