Content Strategist, Product

Figma
Summary
Join Figma's Story Studio team as a Content Strategist focused on Product Design. You will develop compelling narratives showcasing product design's craft, process, and impact, creating engaging content that resonates with the design community. This full-time role can be based in a US hub or remotely within the US. Responsibilities include creating content highlighting product design processes and new features, interviewing designers and product managers, contributing to design thought leadership, and collaborating with the marketing team. The ideal candidate has 5+ years of experience creating design-focused content and a strong portfolio showcasing design writing skills. Figma offers a competitive benefits package including health, dental, vision, retirement, parental leave, and more.
Requirements
- 5+ years experience creating content with a focus on product design and technology
- Experience working with or embedded in product design teams
- Strong portfolio of design-focused writing (articles, case studies, interviews) and a deep understanding of design processes, terminology, and culture
- Experience interviewing designers and technical stakeholders
- Strong editorial judgment and distinctive writing voice
- Active engagement with design community conversations and trends
- Technical understanding of design tools and workflows
- Ability to balance design authenticity with broader content objectives
Responsibilities
- Create compelling content that showcases product design processes, methodologies, and thinking
- Develop narratives around new product features that highlight the design decisions and user problems being solved
- Interview designers, researchers, and product managers to capture authentic design perspectives and translate technical design concepts into engaging stories for various audience segments
- Contribute to thought leadership on design trends, tools, and methodologies by staying deeply connected to the product design community and culture
- Create case studies that highlight innovative design work and workflows
- Partner with product teams to document and share design processes
- Maintain an authentic design voice across our content platforms
- Collaborate with the broader marketing team to integrate design stories into our content strategy
Preferred Qualifications
- Background as a product designer or in a design-adjacent role
- Experience with design systems and component-based design
- Understanding of front-end development concepts
- Experience creating multimedia design content (podcasts, videos)
- Proficiency with design tools (Figma, Adobe Creative Suite)
- Experience creating educational content about design
- Technical writing experience
Benefits
- Health, dental & vision
- Retirement with company contribution
- Parental leave & reproductive or family planning support
- Mental health & wellness benefits
- Generous PTO
- Company recharge days
- A learning & development stipend
- A work from home stipend
- Cell phone reimbursement
- Sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales roles
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