Remote Creative Strategist

Summary

The job is for a Marketing role at Sleeper, a sports-focused platform. The employee will develop marketing strategies, manage production of assets, track KPIs, and facilitate community engagement. The ideal candidate should have strong organizational skills, communication abilities, and proficiency in social media platforms (especially in the context of sports and gaming).

Requirements

• Demonstrated ability to analyze content performance metrics and adapt strategies accordingly
• Proficiency in social media platforms (especially in the context of sports and gaming)
• Strong organizational skills, with the ability to manage multiple projects in a fast-paced environment
• Excellent communication and collaboration abilities, with a track record of working effectively with cross-functional teams

Responsibilities

• Develop creative strategy for social media campaigns and other marketing channels and iteratively build upon the strategy through experimentation and hypotheses testing
• Track and report on KPIs for marketing campaigns in various channels, and use insights to optimize content/ creative strategy
• Develop and execute a content strategy across Sleeper’s social media channels to increase engagement and brand awareness
• Oversee and manage the production of a variety of marketing assets, including videos and graphics, tailored to audience preferences
• Manage production timelines and resource allocation, ensuring timely delivery of ad assets
• Work with teams and partners to ensure ad creatives meet brand standards and business objectives
• Monitor digital content and advertisement trends (in and around the sports space) to guide adjustments to creative strategy
• Facilitate community engagement through creative storytelling and interactive campaigns

Preferred Qualifications

• Experience in a creative agency and/ or sports and gaming industries is preferred but not a requirement
• Minimum of 3-5 years of experience in a similar role

Benefits

• This position will be fully remote, and we are accepting candidates based out of the following states: California, Oregon, Nevada, and Washington
• 401k and health insurance
• Unlimited PTO
• Regular game-time to play virtual games and company hangouts
• Company-sponsored fantasy leagues with real prizes