Remote Senior Creative Strategist

Summary

Join our team as a Senior Creative Strategist and harness data, creative insights, and market research to craft compelling performance ads aimed at driving client revenue growth.

Requirements

• Experience in beauty, make-up and shapewear verticals for social media digital ads
• 5+ years of relevant experience
• Paid social or Direct Response experience (work/writing samples are needed)
• Direct experience with beauty social media digital ad campaigns
• Able to learn from training/examples and quickly execute new skills
• Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively
• Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions
• Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities
• Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook)
• Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat
• Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides)
• Ability to thrive in a fast-paced, deadline-driven work environment and adapt to evolving industry trends and best practices

Responsibilities

• Utilizing data, research, and creative insights to formulate effective creative strategy
• Analyzing data in platforms like Meta Ads Manager and TikTok Ads Manager
• Performing consumer, product, and competitor research using basic tools/resources
• Collaborating with Post-Production, Production, and your Strategy Lead to produce videos
• Writing scripts and copy for video and static image ads
• Ensuring visuals match creative strategy outlined for the ad
• Giving feedback that aligns to the creative strategy of the ad
• Executing on feedback given by your Strategy Lead
• Analyzing the results of creative tests and utilizing this analysis to iterate
• Identifying top-performing concepts within accounts using data and creative analysis
• Identifying effective concepts/trends in the social media ecosystem

Benefits

• 100% Employee Covered Medical, Dental Insurance
• Unlimited PTO
• Paid Sick Leave
• 401k + Matching
• $500/yr for Education and Trainings
• Remote Flexibility (Monthly Remote Work Stipend)
• 100% Paid Parental Leave up to 12 weeks for new parents
• Creative Working Environment
• Personal Coaching