Trafilea Tech E-commerce Group is hiring a
Creative Strategist in Argentina

Summary

The job is for a Creative Strategist at Trafilea, a growing global Tech E-commerce Group specializing in intimate apparel, beauty, and content brands. The role involves setting the strategic direction for multiple products, collaborating across teams to create top-performing ads, and driving creative decision-making.

Requirements

• Extensive track record (+4 years) developing and managing creative campaigns related to digital/e-commerce advertising
• Passion to build great concepts, creatives, and campaigns with an elevated aesthetic outcome
• Dedicated and strong attention to detail and a passion for storytelling, psychology, and advertising
• Curious and engaged, you stay informed on evolving technologies, trends, and platforms to be up to date
• Excellent skills in planning, organizing, coordinating, and prioritizing across cross-functional teams
• Analytical, with a growth mindset to improve outcomes in every touch point
• High sense of urgency and ability to work well in a fast-paced environment
• Strong written and verbal communication skills
• Experience leading teams, demonstrating the ability to lead and deliver on various projects, perform well under pressure, and excel in providing reliable and clear communications

Responsibilities

• Ideate and script video concepts and angles in a clear voice to tell a specific story about a product to a specific audience for video production requests
• Deeply analyze, understand, and work on each of the winning acquisition products to know what are the best ways to communicate them
• Guide and ensure creative deliveries are optimized for the delivery of different channels by partnering closely with customer acquisition and creative team members
• Constantly innovate and iterate on existing video concepts to scale what is working and nix what isn't
• Work directly with the team of copywriters to develop great pieces of copy for ad texts and video text that directly connect with the concept, strategy, product, and audience
• Creative Problem Solving around the potential challenges campaigns may have in terms of creatives, analyze it deeply, and make proposals to improve its situation
• Ensure that final outcomes including text, video text, visuals, models, and structures of the ads are aligned and have a perfect storyline that matches our Direct response and performance objectives
• Ensure hitting key deadlines for the launching of angles, new creative assets, and video production requests

Benefits

• Collaborate with world-class talents in a data-driven, dynamic, energetic work environment
• Opportunity to grow and develop both professionally and personally
• Safe space to be who you truly are, with a commitment to diversity, equity, and inclusion
• Openness to new ideas and initiatives
• Great benefits package including remote work, 15 working days of paid holidays, Learning subsidy, and more!