CRM Marketing Associate, Lead Generation

Summary

Join CookUnity's growing CRM team as a CRM Coordinator and contribute to the success of our chef-to-you marketplace. You will play a key role in planning, implementing, and executing email, SMS, push notification, and in-app messages for lead generation. Collaborate with cross-functional teams, maintain the marketing calendar, and analyze campaign performance. This role requires experience in D2C email marketing and CRM platforms. CookUnity offers a remote work environment and a comprehensive benefits package including paid time off, family leave, and unique perks.

Requirements

• 1-2+ years of working experience in D2C email marketing
• Experience with building and deploying emails from scratch
• Experience working cross-functionality with creative partners (designers & copywriters)
• Experience operating a CRM platform (i.e braze, iterable, klaviyo, customer.io etc.)
• Very strong written and verbal skills in English
• Attention to detail, good communication skills and an ability to juggle multiple tasks on often short deadlines

Responsibilities

• Own implementation of emails, SMS, push notifications (both ad hoc and automated), and building of customer segments in our CRM platform (Braze) for Lead Gen efforts
• Maintain the CRM marketing calendar and Roadmap
• Support upkeep of weekly performance reporting
• Assist in cross-functional communication between the CRM team and internal stakeholders/dependencies, including but not limited to: writing briefs for emails, push notifications, SMS, in app messages
• Collaboration with data/analytics team to classify/categorize campaigns for lifecycle dashboards/reports
• Coordinating copy and design work to ensure deadlines are met
• Collaborating with other internal teams to help support their initiatives
• Facilitate internal sign-off of communications from internal stakeholders

Preferred Qualifications

• Experience with Braze platform
• Experience with SMS marketing in a D2C environment
• General understanding of HTML
• General understanding of personalization in CRM

Benefits

• Get paid in USD, Crypto, Euro, ARS. Whatever your choice! We use Deel to make things easier for you!
• Work remotely: design the life that you want
• Enjoy 15 days of vacation each year from the start date
• 16 fully paid Argentinean holidays
• 5- year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbatical
• Family leave of 12 weeks for primary caregiver and 6 weeks for secondary caregiver, fully paid
• Compassionate Leave: 3-5 days each time the need arises
• Customize the benefits that suit your needs! Access a range of perks tailored to you, including learning opportunities, wellness memberships, delivery apps, and more through our comprehensive benefit platform
• Personalized English coach