Data Scientist

Summary

Join Blend, an award-winning Data Science Consultancy, as a Salesforce Marketing Cloud (SFMC) Campaign Developer. This role involves leading SFMC campaign development and execution, preparing data for campaigns, monitoring campaign execution, and generating performance reports. Collaborate with cross-functional teams to ensure effective email marketing strategies.

Requirements

• Bachelor’s degree in a related field or equivalent experience
• 1 to 3 years of experience in a related role, preferably as a campaign developer in Salesforce Marketing Cloud
• Hands-on experience with Salesforce Marketing Cloud (SFMC) and a strong understanding of email studio
• Proficiency in A/B testing, HTML, and multivariate testing methodologies

Responsibilities

• Lead the development and execution of SFMC campaigns, ensuring high-quality delivery and alignment with business objectives
• Work extensively with Salesforce Marketing Cloud (SFMC) data extensions to prepare and optimize data for campaign deployment
• Monitor campaign execution, ensuring timely delivery and performance tracking
• Generate and analyze campaign attribution and performance reports, providing insights to optimize future campaigns
• Collaborate with marketing teams to gather requirements, validate data sources, and support campaign execution
• Conduct A/B testing and multivariate testing for continuous improvement of email campaigns
• Utilize HTML skills to create and modify email templates for various campaigns
• Assist in the implementation of Journey Builder to enhance customer engagement through personalized marketing
• Support the management of SFMC and complementary technology systems daily, ensuring data integrity and compliance with corporate regulations
• Document technical processes and marketing automation procedures for user adoption and knowledge sharing

Preferred Qualifications

Familiarity with Journey Builder, AMPscript, HubSpot, Marketo, and Pardot

Benefits

• Every day lunches!
• Flexible working options to help you strike the right balance
• All the equipment you need to harness your talent (Macbook and accessories)
• Snacks and beverages available everyday (headquarters)
• After office events, football, tennis and game nights (headquarters)
• Learning opportunities: AWS Certifications (we are AWS Partners). Study plans, courses and other certifications
• Mentoring and Development opportunities to shape your career path
• Anniversary and birthday gifts