Data Solutions Manager

Summary

Join DEPT® as a Data Solutions Manager and play a hands-on leadership role in implementing and optimizing digital analytics platforms. You will own key stakeholder relationships, collaborate across client-side departments, and design, develop, and operationalize data for platforms like Google Analytics. This remote role requires 5+ years of relevant experience in AdTech/MarTech environments and expertise in custom JavaScript, tag management platforms, and web analytics. You will lead projects from inception to delivery, ensuring on-time and on-budget completion. The position offers a competitive salary, comprehensive benefits including healthcare, dental, vision, 401k, PTO, and parental leave, and the opportunity to shape a best-in-class Data Solutions practice within a leading digital agency. Location must be within 50 miles of New York, NY.

Requirements

• 5+ years of relevant web/digital analytics experience, preferably within AdTech/MarTech environments
• Deep understanding and experience with MarTech
• Deep understanding of current data privacy regulations and tracking compliance
• Expert in custom JavaScript for data collection platform implementation
• Expert-level experience with Tag Management platforms (e.g Adobe DTM, GTM, Tealium)
• Expertise in the Ad-tech and Web Analytics (e.g Google Analytics) space, Data Management (e.g Adobe Audience Manager, Oracle DMP, Lotame), Attribution, and privacy tools
• Experience with Cloud Databases (e.g Snowflake, Big Query ) and SQL
• Proven ability to lead and own complex projects from inception to completion, including risk management and stakeholder communication
• Strong client-facing skills, capable of articulating complex technical concepts to a broad audience

Responsibilities

• Distill client business objectives into meaningful, purpose-built solutions that align with overall marketing and organizational goals
• Collaborate with cross-functional teams—including client partners, activation specialists, planning & strategy, and creative—to effectively plan and execute digital transformation initiatives
• Lead and own projects in their entirety: create project plans, timelines, and documentation; track milestones; and ensure on-time, on-budget completion
• Develop and execute a strategic roadmap for digital transformation, leveraging data and analytics tools to enhance operational efficiency, client satisfaction, and business growth
• Evaluate and enhance data quality by refining analytics capabilities, reporting methodologies, and ensuring compliance with privacy regulations
• Lead data onboarding processes, ensuring compatibility and effectiveness in digital campaigns
• Configure and maintain tag management systems for optimal data capture and analysis via platforms such as but not limited to Google Tag Manager, Tealium, Segment, etc
• Assist with technical/tag audits of clients websites and present findings/recommendations to stakeholders in a well-designed, clear and actionable fashion
• Stay up-to-date with the latest trends, tools, and technologies in the advertising and digital marketing industry, particularly those related to ad-tech and mar-tech, cloud, creative, and analytics platforms
• Evaluate and enhance data quality, analytics capabilities, and reporting methodologies
• Collaborate with clients to develop and refine data strategies, ensuring alignment with business objectives
• Collaborate with cross-functional teams, including client partners, activation specialists, planning & strategy, and creative, to implement and integrate digital transformation initiatives effectively for DEPT® clients
• Support and manage relationships with key vendors, ensuring optimal service levels and value for the agency
• Evaluate and select external vendors and technology partners as needed, ensuring they align with the agency's needs and can support digital transformation initiatives

Preferred Qualifications

• Experience w/ AI tools to develop and automate client solutions (ML, NLP, CV, Data mining, Data science)
• Experience with Data Clean Rooms (ADH, Habu, InfoSum, Amazon, etc)
• Experience with Cookie Solutions (Cookie Bot, OneTrust, etc.)
• Certifications in Google Marketing Platform, public cloud platforms (Azure, AWS, GCP), data privacy, or related areas are preferred

Benefits

• Healthcare, Dental, and Vision coverage
• 401k plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave
• Remote work