Digital Content Specialist

Summary

Join Granicus as a Digital Content Writer and play a pivotal role in creating engaging content for Destination Marketing Organizations (DMOs). Collaborate with freelance writers to produce various content formats, ensuring timely delivery and adherence to brand guidelines. You will develop style guides, manage content calendars, and oversee projects from start to finish. This role requires meticulous editing, proofreading, and collaboration with cross-functional teams. The ideal candidate possesses strong writing, editing, and digital marketing skills, along with exceptional time management and communication abilities. Granicus offers a remote-first work environment and a commitment to building a diverse and inclusive team.

Requirements

• Proven track record as a digital copywriter, preferably in an agency or marketing environment
• Demonstrable expertise in writing, editing, and proofreading, supported by a diverse portfolio of digital copy samples
• Deep understanding of digital marketing principles, encompassing SEO, SEM, social media, and email marketing
• Proficiency in content management systems (CMS), social media management tools, and analytics platforms
• Exceptional time management and organizational skills, with the ability to manage multiple projects simultaneously and meet strict deadlines
• Strong communication and interpersonal abilities, facilitating effective collaboration with diverse teams and clients, and translating complex concepts into digestible content
• Responsible for Granicus information security by appropriately preserving the Confidentiality, Integrity, and Availability (CIA) of Granicus information assets in accordance with the company's information security program
• Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking all required privacy training in a timely manner, in accordance with company policies

Responsibilities

• Develop comprehensive style guides and content briefs tailored to each client, encompassing audience insights, tone of voice, and keyword strategies
• Establish and maintain an editorial content calendar for full management projects, overseeing projects from conceptualization through post-launch assessment
• Assign and oversee content requests for freelance writers, ensuring adherence to deadlines and compliance with copyright and privacy regulations
• Meticulously edit and proofread content for accuracy, coherence, grammar, style, and alignment with brand guidelines
• Assist the Manager, Digital Content in recruiting and onboarding new freelance talent, and ensuring prompt compensation for completed projects
• Collaborate seamlessly with cross-functional teams—including marketing, design, and SEO—to craft cohesive content strategies aligned with business objectives
• Maintain accurate project records to ensure efficient workflow and project tracking
• Stay up-to-date with industry trends, adopting best practices and leveraging emerging technologies to enhance content quality and efficacy

Preferred Qualifications

• Bachelor's degree in English, Journalism, or Communications
• Experience working with large freelance networks
• Travel writing experience
• Bi/multilingual
• Functional understanding of HTML

Benefits

We are a remote-first company with a globally distributed workforce across the United States, Canada, United Kingdom, India, Armenia, Australia, and New Zealand