Canvs AI is hiring a
Digital Marketing Manager in United States

Logo of Canvs AI
Digital Marketing Manager
🏢 Canvs AI
💵 $75k-$90k
📍United States
📅 Posted on Jun 30, 2024

Summary

Canvs AI is seeking an experienced Digital Marketing Manager to drive growth through digital channels. The role involves managing the company's digital presence, SEO, paid advertising, content marketing, and collaboration with other teams. Required skills include digital marketing expertise, website platform proficiency, analytical abilities, understanding of sales funnels, lead scoring, and account-based marketing strategies.

Requirements

  • 5+ years of experience in digital marketing, preferably in the SaaS or technology industry
  • Deep expertise in SEO, SEM, paid social, conversion optimization, and marketing automation tools like HubSpot
  • Strong proficiency with website platforms like WordPress (Elementor experience a plus)
  • Proven track record of driving successful digital marketing campaigns that generate qualified pipeline
  • Excellent analytical abilities to measure performance, derive insights, and optimize campaigns
  • Solid understanding of sales funnels, lead scoring, and account-based marketing strategies
  • Exceptional written and verbal communication skills
  • Self-motivated with a drive for continuous learning and improvement
  • Ability to collaborate cross-functionally and work in a fast-paced environment

Responsibilities

  • Develop and execute integrated digital marketing campaigns aligned with Canvs AI's go-to-market strategy to drive qualified leads and opportunities
  • Manage and optimize the company's website for conversion, user experience, and SEO performance
  • Plan, execute, and optimize paid digital advertising campaigns across search, social, programmatic, and other channels
  • Leverage account-based marketing tactics to target and nurture high-value accounts through digital channels
  • Collaborate with the content team to create compelling assets and map them to the buyer's journey
  • Analyze campaign performance and digital metrics to continuously improve ROI and conversion rates
  • Stay up-to-date on digital marketing trends, tools, and best practices to enhance strategies

Benefits

  • Salary Range: $75,000 - $90,000
  • Tremendous opportunity for career growth
  • Strong culture and commitment to values
  • Flexibility via a fully distributed company (Work From Anywhere!)
  • Generous health benefits
  • Unlimited paid vacation
  • Summer Fridays
  • Monthly (at a minimum) virtual team-building events
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