Micro Merchant Systems, Inc is hiring a
Digital Marketing Specialist in Worldwide

Logo of Micro Merchant Systems, Inc
Digital Marketing Specialist
🏢 Micro Merchant Systems, Inc
💵 $60k
📍Worldwide
📅 Posted on May 31, 2024

Summary

The job is for a Digital Marketing Specialist at PrimeRx, a leading provider of pharmacy management software. The role involves driving digital marketing strategies using advanced tools, project management, technical executions, process optimizations, and system administration to enhance digital marketing efforts and achieve revenue goals across PrimeRx Pharmacy Software solutions and B2B marketplace.

Requirements

  • Bachelor’s degree in Digital Marketing, Marketing, or related field
  • 5+ years of experience in B2B digital marketing
  • Proven ability to plan, execute, and measure digital campaigns
  • Strong project management skills, with a data-driven approach
  • Excellent communication, collaboration, and organizational skills
  • Adaptability, flexibility, and a problem-solving mindset
  • Time management and attention to detail are essential

Responsibilities

  • SEO and Paid Media Management: Optimize and adjust SEO strategies and manage paid media campaigns, including Google PPC and social media advertising
  • Marketing Automation and CRM: Utilize tools like HubSpot and Salesforce to manage marketing automation, customer relationships, and lead management
  • Campaign Development: Oversee the creation and execution of email campaigns, web content, and social media strategies to enhance user engagement and drive web traffic to capture new leads
  • Analytics and Reporting: Develop and monitor key metrics such as ROI, digital KPIs, and campaign analytics to guide marketing strategies
  • Process Improvement: Recommend and implement improvements to online user experiences to boost engagement metrics and conversion rates
  • Collaboration and Vendor Management: Work with internal teams and external vendors to ensure the effective execution of marketing strategies

Preferred Qualifications

  • Proven expertise in WordPress, SEO, Google PPC, social media advertising, and the use of marketing platforms like HubSpot, Zoho, Salesforce, Google Ads, and Google Analytics
  • Strong project management skills and the ability to manage multiple projects simultaneously
  • Excellent analytical abilities to track and optimize performance

Benefits

  • Snacks and Drinks - HQ
  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • 401k company match
  • HSA/FSA/Commuter
  • Paid STD/Life
  • Employee discount program
  • Employee assistance program
  • Spring Health - mental well-being program
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