Project Growth is hiring a
Digital Marketing Specialist

Summary

Join our dynamic platform as a Digital Marketing Specialist to handle a variety of marketing functions including email operations, digital ad placements, and social media campaigns. This role is ideal for someone with 2+ years of hands-on experience in managing email operations, digital advertising, and social media campaigns.

Requirements

• Client-Centric Approach: Maintain a focus on client goals, ensuring that all marketing activities are aligned with client objectives and deliver measurable impact
• Thoughtful Execution: Approach all marketing tasks with a thoughtful and strategic mindset, ensuring high-quality execution and impactful results

Responsibilities

• Email Operations: Execute email campaigns and scheduling across various email service providers (ESPs) including Iterable, PostUp, HubSpot, and Omeda
• Customer Journey Building: Develop and optimize customer journey maps to enhance user experience and drive engagement
• Digital Ad Placements: Manage digital ad placements on platforms like DV360
• Social Media Campaigns: Create social media campaigns on platforms such as Meta and LinkedIn
• PPC Work: Handle pay-per-click (PPC) advertising campaigns, including the setup, monitoring, and optimization of ads to achieve targeted results
• Keyword Research: Conduct keyword research and make recommendations to enhance search engine visibility and ad targeting