Ecommerce Marketing Associate

Summary

Join Minted as an eCommerce Marketing Associate to enhance the customer shopping experience on Minted.com. You will manage a product category, execute promotions, and update site content to optimize customer discovery and purchasing. This role requires a strong eCommerce foundation and a customer-first approach to drive business results. Responsibilities include managing content updates, analyzing performance data to identify improvement opportunities, monitoring KPIs, collaborating with cross-functional teams, and executing promotional strategies. The ideal candidate possesses exceptional organizational skills, problem-solving abilities, and strong communication skills. A Bachelor's degree and 2-4 years of experience in eCommerce or a related field are required.

Requirements

• Exceptionally organized and detail-oriented, with the ability to prioritize and manage multiple projects under tight deadlines
• A proactive problem-solver who is flexible and adaptable in a dynamic environment
• A clear and effective communicator—both written and verbal—with strong interpersonal skills
• Comfortable learning new tools and processes quickly
• Focused on both immediate execution and long-term planning, while maintaining a high bar for quality
• A Bachelor's Degree
• 2–4 years of experience in ecommerce, digital marketing, or a related field
• A passion for ecommerce and a strong understanding of online consumer behavior
• A keen eye for detail and a strong sense of quality control, especially within a premium brand environment

Responsibilities

• Serve as the day-to-day owner of a product category. This includes managing content updates to navigation, landing pages, product listing pages and product detail pages in support of seasonal moments and evergreen refreshes
• Use performance data to identify opportunities for site improvements such as wireframe optimizations, personalization opportunities, driving cross-sell/up-sell, or refining navigation
• Monitor category-level KPIs (traffic, conversion rate, bounce rate, etc.) and provide input into A/B tests, UX enhancements, and promotional strategies
• Partner cross-functionally with Merchandising, Business, Brand, and Marketing to align on category priorities, seasonal storytelling, and product launches
• Manage and execute promo code creation and publish promotional messaging throughout the site
• Conduct daily QA checks across your category and broader site to ensure content, links, and promotions are functioning as intended
• Use a CMS to publish and maintain landing pages and promotional content, escalating potential issues when needed
• Document changes on site and be able to reference past updates

Preferred Qualifications

• Experience working with CMS tools; basic HTML knowledge a plus
• Familiarity with reporting platforms (e.g., Google Analytics, Looker, Contentsquare, Heap or similar) is a plus

Benefits

• Medical, Dental, and Vision Benefits
• Employer Funded Health Savings Account
• 10 Paid Holidays
• Paid Time Off and Sick Leave
• Paid Parental Leave
• Employer Paid Wellbeing Apps (e.g. Headspace and Calm)
• Monthly Gym/Wellness Reimbursement
• 401(k) retirement savings plan
• Employer Funded Commuter Benefits
• Employee Discount
• Friends and Family Discount