Executive Writer - Technology GTM Storytelling

Summary

Join ServiceNow's Now on Now Creative team as a Director Executive Writer, Content & Thought Leadership. You will develop storytelling strategies to position ServiceNow's digital transformation as a model for customers, crafting compelling narratives and presentations for executive audiences. This role involves leading thought leadership initiatives, developing keynote presentations, and collaborating with cross-functional teams. You will build strong relationships with organizational leaders and manage multiple high-visibility projects. Success requires experience in executive communications, storytelling, and strategic content development within the enterprise technology sector, along with a deep understanding of IT organizations. The ideal candidate will have a proven track record of creating impactful narratives for C-level executives and experience leading cross-functional teams.

Requirements

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI’s potential impact on the function or industry
• 12+ years of relevant work experience in executive communications, thought leadership, storytelling, or strategic content development
• A proven track record in crafting high-impact narratives for C-level executives in enterprise technology, digital transformation, and technological advancements in the SaaS or tech industry
• A deep acumen of how IT organizations are run
• Experience in fast-paced, high-stakes environments where messaging directly influences revenue outcomes
• Leadership in high-visibility initiatives with expertise in storytelling and content creation
• Exceptional ability to translate technical and product innovations into impactful stories that resonate with C-level executives, IT decision-makers, and business leaders
• Expertise in developing executive presentations, keynote content, and presentation storytelling for global audiences, with a strong background in visual storytelling
• Experience leading cross-functional teams—including product, R&D, IT executives, marketing, sales, and communications professionals—to align on messaging strategy
• Ability to work closely with senior leadership and guide them in communicating the value of complex IT solutions in ways that resonate with diverse customer and industry stakeholders
• Strong investigative and journalistic instincts to uncover and shape compelling, real-world transformation stories that demonstrate technology’s business impact
• Strategic and cross-functional leadership skills

Responsibilities

• Define and Lead Strategy : Develop storytelling strategies that position Now on Now digital transformation as a model for customers
• Write Executive Narratives : Create compelling narratives and presentations for executive and CxO audiences that align with Now on Now Technology priorities and product strategy while resonating with customers
• Shape Thought Leadership : Initiate and lead thought leadership initiatives using investigative storytelling to spark industry-leading conversations
• Amplify Transformational Stories : Discover and share transformational stories by: Developing keynote presentations for global conferences, executive briefings, and industry events
• Leveraging deep experience in creating impactful stories using PowerPoint
• Steering narrative development for customer engagements, board-level discussions, and analyst interactions
• Facilitating strategic storytelling sessions with leaders and practitioners to ensure authenticity and impact
• Collaborating with creative teams to enhance stories through visual storytelling, multimedia content, and digital experiences
• Cross-Functional Collaboration : Influence and collaborate with teams across Customer Advocacy, the Transformation Office, Product, PR/Communications, Marketing, and Sales Enablement to ensure aligned and consistent messaging
• Executive Community Building : Build strong collaborations with leaders across the organization to create cohesive executive narratives
• Project Leadership : Operate in a fast-paced, executive-level environment, managing multiple high-visibility projects with strategic impact