Head Of Product Marketing

Summary

Join Smith.ai as their dynamic Head of Product Marketing and lead the product marketing strategy for their fast-growing startup. This role involves owning the narrative around their AI Receptionist solution, shaping messaging, driving launches, and accelerating adoption and revenue. You will partner with the Growth team to transition from a sales-led to a PLG + sales motion, enable the sales team, collaborate closely with the product team, and lead a small team. Reporting to the CRO, you will blend strategic leadership with hands-on execution, bridging product vision and customer needs to drive significant growth. The ideal candidate is highly intelligent, a skilled storyteller and writer, and passionate about building an iconic AI business. This is a fully remote, US-based position offering a competitive salary and benefits package.

Requirements

• Ideally 7+ years of product marketing experience, including at least one stint at an earlier stage startup
• Deep hands-on experience across core product marketing functions, including market research, strategic messaging, sales enablement content, competitive positioning, product-related educational assets, and strategic thought-leadership initiatives
• Strong emotional intelligence, low ego and highly collaborative
• Master in managing complex, cross-functional projects, clearly defining roles and responsibilities, removing ambiguity, and ensuring seamless coordination between stakeholders at every stage
• Has an entrepreneurial spirit and enthusiasm for hands-on execution

Responsibilities

• Own the development of compelling narratives, positioning, and messaging frameworks for our product suite
• Produce strategic, high-impact content to attract new users, accelerate adoption, and amplify Smith.ai’s brand presence
• Partner with Growth and Product to transform our website and GTM from purely sales-led into a PLG + sales powerhouse
• Strategically plan and execute these launches across every touchpoint, working cross-functionally with Product, Sales and Growth
• Create and deliver scalable sales enablement resources and customer assets (eg case studies and references) for internal teams and external partners
• Plan, orchestrate, and execute virtual and occasional in-person events through the development of event presentations and collateral to maximize conversions
• Manage, mentor, and develop a small, high-performing product marketing team

Preferred Qualifications

• Prior management experience ideal but not required for the right person
• Ideally you are passionate about small businesses, SMB GTM motions and PLG tactics

Benefits

• This is a full-time position with a salary that ranges between $160,000 - $200,000 per year, depending on experience
• We offer equity
• Competitive benefits package that includes medical, dental, vision, life insurance, 401k, and unlimited FTO
• Location: Fully Remote (US-based)