Global Wellbeing Engagement Senior Director

Summary

Join Wellhub, a corporate wellness platform, as a Global Wellbeing Engagement Sr Director in São Paulo, Brazil. You will develop and execute a global strategy to engage clients' employees with Wellhub's wellbeing benefits, making it easier for them to use the platform. Collaborate with internal teams across different regions and departments to deliver a seamless experience. Lead a team focused on strategy, marketing operations, and client communications. This high-impact role requires stakeholder management, strategic thinking, project management, and a strong background in client engagement, marketing, and customer success. You will build and lead a global engagement strategy, collaborate with regional teams, align cross-functional efforts, and lead data-driven marketing and client communications. Measure impact, manage resources, and inspire others by prioritizing wellbeing.

Requirements

• Experience leading client engagement or marketing strategy in a B2B2C context (e.g., benefits, SaaS, wellness, or employee engagement sectors)
• Advanced/Fluent in English, as you will be working with international stakeholders across all regions
• Comfortable working in a matrixed organization and influencing across senior stakeholders
• Strategic thinker with a track record of delivering scalable solutions that improve engagement and client success
• Solid understanding of client lifecycle marketing, CRM systems (ex: Salesforce), and performance metrics
• Passionate about employee wellbeing and making a measurable difference in people’s lives

Responsibilities

• Lead and develop a 15-person team: Provide strategic direction, coaching, and operational support to a cross-functional global team responsible for client engagement strategy, client communications and marketing operations
• Build and lead a global engagement strategy across the client journey: Develop and execute a comprehensive plan to support clients in driving strong employee participation in our wellbeing programs, ensuring alignment with business goals and enhancing engagement at every stage—from onboarding through long-term adoption
• Collaborate with regional teams: Partner with regional wellbeing engagement leads (these are the people that execute the strategy) to tailor global strategies to local needs and share successful practices across markets
• Align cross-functional efforts: Work closely with teams such as Sales, Product Marketing, Analytics, and Branding to ensure alignment and shared goals
• Lead data-driven marketing and client communications: Use CRM tools and analytics to personalize engagement, support the development of impactful campaigns - as well as specific content - and drive employee participation in client wellbeing programs
• Measure impact and manage resources: Define success metrics, analyze program outcomes, and report regularly to senior leadership, while ensuring effective budget management and a strong return on investment
• Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance

Benefits

• Health, dental, and life insurance
• At Wellhub, flexibility fosters a happier, healthier, and more productive work environment for everyone. As a Flexible First company, we offer two work model options: flexible hybrid and full remote, and make the office a place for collaboration, community, and team building. The model for this role can be discussed with your recruiter and hiring manager. We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home
• Wellhubbers and their leaders can make the best decisions for their scope. This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs
• We believe in our mission and encourage our employees and their families to take care of their wellbeing too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted
• We know how important it is that our employees take time away from work to recharge. Vacations after 6 months and 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + extra day off for your birthday
• Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family. We offer 100% paid parental leave to all new parents and extended maternity leave
• Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development
• An exciting and supportive atmosphere with ambitious people from around the world! You’ll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day