Growth Analyst

Summary

Join Promenade Group, a leader in creating premium online experiences, as a Growth Analyst. You will drive B2C and B2B SEO strategies, manage analytics, and support technical initiatives with a strong focus on local SEO. Responsibilities include coordinating technical SEO updates, developing SEO-optimized websites, executing SEO strategies, creating blog content, developing and implementing local SEO strategies, managing Google Analytics and Google Tag Manager, assisting in creating marketing tools, conducting SEO audits, and training teams. The ideal candidate possesses 5+ years of SEO experience, including local SEO, a strong understanding of technical and content SEO, knowledge of off-page SEO strategies, and strong organizational skills. This fully remote position offers a personal development budget and the opportunity to work with a supportive, innovative team on cutting-edge SEO for premium brands and marketplaces.

Requirements

• 5+ years of SEO experience, including local SEO
• Strong understanding of technical SEO, content SEO, and local SEO strategies specifically in B2B and B2C environment
• Knowledge of off-page SEO strategies such as link building
• Strong organizational skills to manage multiple projects and priorities simultaneously

Responsibilities

• Coordinate with engineering teams to implement technical SEO updates
• Guide the development of SEO-optimized websites
• Assist with catalog merchandising to improve visibility and performance
• Execute technical and editorial SEO strategies
• Create compelling blog content to attract and convert leads
• Develop and implement local SEO strategies to boost visibility for small businesses
• Optimize Google Business Profiles and ensure accurate local listings
• Collaborate with CS and Implementation teams to educate SMBs on best practices for local SEO
• Manage Google Analytics and Google Tag Manager to monitor SEO and Traffic performance
• Collaborate with engineering to add and track events effectively
• Assist in creating marketing tools within the dashboard for SMBs, enhancing their local SEO capabilities
• Conduct SEO audits for SMBs to ensure compliance and optimization
• Train CS, Implementation, and Sales teams on SEO techniques, local SEO strategies, and Promenade’s value proposition

Preferred Qualifications

Knowledge of marketplace SEO and catalog merchandising is a plus

Benefits

• Fully remote position
• Opportunity to work on cutting-edge SEO for premium brands and marketplaces
• Collaboration with a supportive, innovative team
• Personal Development budget