Influencer Marketing Coordinator

Summary

Join Later's Influencer Marketing Services team as a Campaign Coordinator and support the execution of customer campaigns to achieve client goals. You will ideate and develop influencer strategies using data-driven insights, leverage the Later Influence platform, and manage all aspects of campaigns, from brief creation to reporting. Strong communication and collaboration skills are essential to ensure a positive experience for customers and influencers. You will analyze campaign performance, evolve best practices, and contribute to product feedback. The role requires 1-2 years of relevant experience and a customer-facing background. Later offers a competitive salary and benefits package.

Requirements

• 1-2 years of relevant experience in Influencer Marketing or Influencer innovation
• Experience in a customer facing role
• Professional presence, confidence, and eloquence in meetings and presentations
• Strong relationship-building skills with internal and external stakeholders

Responsibilities

• Ideate and develop Influencer strategy at regular intervals using data-driven insights
• Develop a deep understanding of the Later Influence platform and best practices to drive success for customer campaigns
• Lead the influencer experience on the Later Influence platform by building and executing customer campaigns with a high attention to detail, including but not limited to: Campaign brief creation and setup
• Influencer sourcing and curation
• Influencer contracting and negotiations
• Product and payment fulfillment
• Leverage internal project management tool (Teamwork) to support campaign planning and execution, delegation, and time-tracking
• Communicate clearly and effectively with internal and external stakeholders to enable a best-in-class experience for customers and influencers, including but not limited to, progress, performance, gaps, opportunities, and next steps
• Act as the voice of the influencer in product feedback sessions
• Analyze the influencer-facing experience with a critical eye by campaign to provide strategic recommendations for future campaigns
• Evolve best practices as the Later Influencer platform and industry changes, and create supporting documentation to showcase these changes

Preferred Qualifications

Agency experience or influencer marketing experience in a high-growth SaaS company

Benefits

• $50,000 - 65,000 CAD plus bonus potential
• Various benefits plans
• Fully remote candidates (for select positions)