Influencer Marketing Intern

Once Upon a Farm
Summary
Join Once Upon a Farm as an Influencer Marketing Intern and play a key role in executing influencer marketing campaigns. You will assist in planning and executing campaigns, engaging with influencers, tracking KPIs, and providing strategic reporting. This role requires strong communication skills, experience with influencer management platforms, and a detail-oriented mindset. The internship is part-time, remote, and offers benefits such as a 401k program, employee discounts, and paid volunteer time. The ideal candidate is a recent graduate or has equivalent experience in influencer marketing and a passion for childhood nutrition. The internship is estimated to last from June 2025 to December 2025.
Requirements
- Recent graduate or currently pursuing a degree in Marketing, Communications, Advertising, or a related field (or equivalent work experience in influencer marketing)
- No BA? No problem. An equivalent 2 to 4 years of professional experience in the field(s) of Influencer Marketing, Social Media Marketing, or related focus will also meet this qualification
- Previous experience with influencer management platforms
- Familiarity with contracts, agreements, and influencer payment structures
- A high level of organization, detail-oriented mindset, and the ability to manage multiple projects simultaneously
- Strong communication and interpersonal skills, with the ability to build and foster strong relationships with influencers and internal stakeholders
- Solid knowledge of Microsoft Suite, Outlook, Slack, and other professional platforms
- Able to work effectively and thrive in a remote-first work environment
- Genuine passion for improving childhood nutrition for a healthier and happier planet
- Desire to contribute to a dynamic, high-growth, purpose-driven work environment
- Demonstrated ability to thrive in ambiguity, deeply understand business needs, develop a cohesive strategy and make decisions requiring a high level of judgment
- Must reside in the United States to be considered for this position
- Please note that visa sponsorship is not available for this position
- Applicants must be at least 18 years old at the time of hire to be considered for this position
Responsibilities
- Assist in planning and the execution of influencer marketing campaigns from initial outreach through campaign completion and reporting
- Proactively source, outreach, and engage with new and existing influencers for all types of marketing programs (i.e., product gifting, new product launches, evergreen product seeding, and seasonal marketing initiatives)
- Communicate and foster relationships with an existing network of influencers and influencer managers
- Assist in tracking, analyzing, and providing strategic reporting on influencer campaigns to ensure weโre tracking to department KPIs
- Pitch new, creative ideas and ways of thinking to evolve existing influencer programs
- Work cross-functionally with our digital media teams to assist in sourcing and contracting UGC and whitelisting content
- Participate in seasonal brainstorming and planning sessions to integrate influencer activations into overarching marketing initiatives
- Proactively stay up to date on relevant social media platforms and trends
- Monitor relevant influencer and competitor activity
- At the end of the internship, youโll be asked to share a 5-10 minute presentation on one thing you worked on during your internship here, what you learned, and how you hope to apply any learnings from your time here toward your future career
Preferred Qualifications
Previous exposure to cross-functional work between Sustainability and Marketing Communications preferred
Benefits
- This role pays $22.00 per hour
- This is a part-time, hourly internship, not to exceed 29 hours per week
- Estimated Duration: June 2025โDecember 2025 (or six months from the date of hire)
- Remote-first work environment
- 401(k) program + 4% company match after three months
- Employee Discounts and quarterly Farm-to-Fridge home deliveries
- Paid Volunteer Time
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