Remote Influencer Marketing Manager

Summary

Join Cleo as an Influencer Manager and own one of our most exciting marketing channels, growing it into a full-funnel powerhouse channel, delivering against both brand and business metrics.

Requirements

• 5-8 years in-house or agency experience in influencer marketing, with U.S. B2C, tech brands
• Strong network of influencers and content creators across various platforms (Instagram, YouTube, TikTok, etc.)
• Strong knowledge of social media strategy and management, influencer platforms, talent management, and digital marketing
• Strong passion for current events and pop culture, with examples of properly harnessing them for brands
• Great written and verbal communications, time management, project management, and organizational skills

Responsibilities

• In this exciting role you will be working alongside the marketing team to create and deliver influencer campaigns to tell Cleo’s unique story
• Develop and own influencer marketing strategy, helping to educate customers and influencers on Cleo’s AI-powered money management tools
• Identify and build relationships with prominent influencers, talent agencies, and management companies
• Bring creative thinking, strategic support, and marketing know-how to build a pipeline of influencer relationships
• Liaise with the marketing team to create and coordinate ‘big picture’ marketing strategies that work across different channels including paid social collaboration, affiliate marketing, and organic social media marketing
• As a member of the creative team, you’ll develop concepts and content ideas, and work to execute with influencers and talent
• Develop creative briefs, manage influencer contracts and negotiations, and manage content approvals from ideation through to compliance and legal
• Direct, monitor, and organize influencer KPIs and provide measurement and analysis of influencer performance and campaigns. If you’re afraid of numbers, this isn’t the gig for you
• Oversee monthly influencer budget, handling invoicing and payments

Benefits

• A competitive compensation package (base + equity) with reviews every 8 months
• Work at one of the fastest-growing tech startups, backed by top VC firms, Sofina, Balderton & EQT Ventures
• A clear progression plan
• Flexibility: We work to live, we don’t live to work. Cleo works with everyone on our team to ensure that they have the balance they need to reach their full potential
• Work where you work best. We’re a globally distributed team. Our US team works fully remotely, but we host virtual socials and an annual company offsite in Europe with all expenses paid
• 15 days annual leave a year + public holidays (+ an additional day for every year you spend at Cleo)
• Company-wide performance reviews every 8 months e.g every 2 terms, in line with our termly cycles (Jan-April, May-Aug, Sept-Dec)
• Generous pay increases for high-performers and high-growth team members
• Equity top-ups for team members getting promoted
• 401k matching
• Medical Insurance, Dental and Vision care
• Generous Parental Leave
• 1 month paid sabbatical after 4 years at Cleo
• Regular socials and activities, online and in-person
• We'll pay for your OpenAI subscription
• Online mental health support via Spill