Senior Influencer Marketing Manager

Summary

Join Movers+Shakers as an Associate Director of Influencer Marketing! This remote-first position offers the chance to manage influencer campaigns across various platforms, primarily focusing on TikTok. You will be responsible for identifying, recruiting, and coordinating influencers, negotiating contracts, and ensuring alignment with campaign goals. The ideal candidate possesses 5-7 years of experience managing influencers, a deep passion for TikTok, and a keen eye for detail. Movers+Shakers fosters a strong, tight-knit culture with a competitive salary and benefits package. Work from anywhere, with access to WeWork spaces. This role requires collaboration with various teams and a proactive approach to campaign execution.

Requirements

• 5-7 years of experience managing influencers for marketing campaigns
• Experience working with a wide variety of influencers across a variety of categories (micro, macro, celebrity)
• Passion for delighting clients and going above & beyond
• Keen eye for detail with the foresight to think about the bigger picture
• Deeply curious and passionate about the creator economy, with a pulse on major trends and shifts within the industry
• Super organized, able to manage a ton of things simultaneously with autonomy

Responsibilities

• Develop and manage influencer campaigns with social media creators and influencers on TikTok, Instagram, YouTube and other platforms
• End-to-end influencer management inclusive of identifying, recruiting and outreaching to talent, managing contract negotiations/redlines, content review and guiding influencers/creators with their deliverables
• Build and cultivate relationships with creators, influencers, managers, and agents
• Collaborate and work cross-functionally with Creative, Strategy, Production and Client Service teams to ensure influencer initiatives are aligned with wider campaign and client goals
• Stay up to date on the latest influencer marketing trends across all social media platforms, with an emphasis on TikTok
• Contribute to team brainstorms and campaign ideation
• Responsive to the unpredictable 24/7 nature of campaign execution
• Scout and vet potential creators and/or influencers and make comprehensive influencer recommendations for upcoming client presentations
• Support the influencer marketing team on our internal “Creator Squad” program which houses influencers and creators across various areas that M+S will tap into for quick turnaround programs
• Regularly analyze the competition and other best-in-class brands to inspire new ideas and executions – especially in new platform innovations

Preferred Qualifications

Deep passion for TikTok; experience with TikTok influencers a big plus but not required

Benefits

• REMOTE-FIRST CULTURE!
• Work from anywhere! Home, WeWork, your mom’s house, you choose!
• All employees can have an All-Access WeWork pass to collaborate with teammates in your area or to simply change up your working environment
• Competitive salaries